VP of Marketing, Multifamily

About Level:

Founded by ex-Apple Product and Engineering leaders, Level is redefining the smart community with technology that is simple, intuitive, useful, and invisible. Together, our platform and services provide premium experiences for all those who live, work, and own multifamily communities.

At Level, we take a unique approach to designing products - one that shifts focus from what we make to how we make it and who we make it for. It’s an approach that results in elegant and unique solutions, raising the bar for the entire smart home ecosystem.  

 

The Role:

As the VP of Marketing for Level’s Multifamily Business, you will hold a crucial role in propelling the company towards growth and success through your exceptional leadership skills and innovative marketing solutions. Your strategic direction will be instrumental in accelerating smart tech adoption and awareness, spearheading the introduction of new opportunities, and elevating our sales outcomes. You will report directly to the CRO and serve on the Executive Team, taking full responsibility for driving the company’s growth in the multifamily industry.

Responsibilities:

• Define our strategy to drive a narrative that positions Level as the trusted innovators and category leaders within the “Smart Community” space.
• Analyzing existing branding and marketing strategies and improving upon them.
• Lead and coach a capable marketing team.
• Preparing monthly, quarterly, and yearly budgets, and allocating resources appropriately.
• Monitoring industry trends and implementing new strategies based on findings.
• Setting daily, weekly, monthly and yearly targets, and ensuring they are achieved.
• Execute your own projects to push strategic initiatives forward. 
• Lead / participate in cross functional initiatives.
• Operate with a solid understanding of the Level brand aesthetic and ethos.
• Provide feedback and direction to external agencies and vendors.
• Deliver and solicit feedback to continually improve the Level brand.

 

Requirements:

• Strong understanding of all aspects of marketing, including product, demand generation, growth and digital.
• Go-to-market strategy creation and execution.
• Background in B2B marketing 
• Focus on business outcomes and motivated by revenue growth
• 10+ years of marketing experience.
• 3+ years experience building high-performing teams - diagnose what roles are needed, find high quality people, enable and manage performance.
• Self-starter who is comfortable in a fast-paced, start-up environment.
• Experience ensuring that all work adheres to brand guidelines
• Understanding of or willingness to become an expert in multifamily property tech, deeply understand the customer profile, and how to differentiate our products from competitors.
• Strong communication skills, able to express opinions professionally, able to receive feedback gracefully, and comfortable presenting in meetings to Senior Leadership.