Product Insights Manager

Turn product data into product direction
We’re looking for someone who can uncover the stories hidden in our product usage, translate complexity into clarity, and guide product teams toward smarter, evidence-backed decisions. If you love connecting dots others haven’t even noticed yet, you’ll feel at home in this role.

You’ll sit at the intersection of Product, Engineering, and Data - bringing insights directly into discovery conversations, shaping opportunities with PMs, and grounding decisions in real user behavior rather than intuition.

This role will influence everything from problem framing to roadmap priorities. You won’t just build dashboards; you’ll build understanding, confidence, and a stronger, insight-led product culture across the organization.

With locations in in both Aalborg, Aarhus, Kolding and Copenhagen (DK), we offer you a flexible setup with the possibility to work from home and from the office. No relocation assistance is offered for this position.

What’s in it for you?

• A place in an agile growth SaaS business, with possibilities to grow internally in the company. We are moving quickly, so fasten your seat belt and prepare to adjust. Back in 2020 we were 150 employees at Trackunit and we have just passed 450 employees.

• International environment with regular check-ins and social events across teams, departments and borders.

• We take your personal and professional development goals seriously and we support them through training, coaching and mindfulness as well as with an open feedback culture to enable you to identify your strengths and opportunities. We do this by touching upon your impact on our triple focus: impacting yourself, impacting teams/relations and impacting the organisation/strategy.

• Flexibility and hybrid working is not just a cliché to us or something we state in a job posting. We do offer you a flexible setup and believe that you best can structure how your routines look like. And once you have chosen how you work best, let us know what you need: we got you covered with the IT equipment you need for your work.

• Turning the Tide. At Trackunit, we aim to create and contribute to an inclusive workplace. And this priority starts with our hiring - we do not discriminate on the basis of gender identity, sexual orientation, personal expression, ethnicity, religious belief, or disability status. We only assess candidates on their qualifications and merit. Learn more about TIDE and other DE&I initiatives here. 

Who are you ideally?

• You have hands-on experience working with product analytics tools (e.g., Amplitude, Mixpanel) and can independently extract, model, and interpret product usage data.

• You bring a solid understanding of SaaS product behavior - activation, adoption, engagement, retention - and know how to translate these into insights that shape decisions.

• You’re skilled at turning data into clear narratives and opportunities, making complexity simple and driving evidence-based conversations across teams.

• You’ve worked closely with Product Managers and Engineering before, and you feel confident challenging assumptions when the evidence points elsewhere.

• You communicate with clarity, empathy, and confidence - whether facilitating a room of PMs or coaching someone one-on-one.

• You’re proactive, curious, and collaborative - the kind of person who naturally inserts themselves into discovery discussions, planning conversations, and product reviews.

• You care deeply about impact: for you, data is only valuable when it influences what a team chooses to build next.

Don't meet every single requirement? No worries - this is what we're looking for ideally, but if you're particularly drawn to this role but your past experience doesn't align perfectly with every qualification, we encourage you to apply.

Primary responsibilities:

1. Drive Evidence-Based Product Decision Making

• Uncover actionable insights from product usage, behavioral trends, customer segments, and feature adoption patterns.

• Embed data directly into discovery, validation work, and shaping opportunities.

• Partner with PMs on hypothesis building, segmentation, and experiment design.

• Enable teams to confidently answer: What should we solve next — and why?

2. Influence and Enable Product Teams

• Collaborate closely with PMs to turn data into compelling stories,