Senior Media Manager

Bring your heart to CVS Health. Every one of us at CVS Health shares a single, clear purpose: Bringing our heart to every moment of your health. This purpose guides our commitment to deliver enhanced human-centric health care for a rapidly changing world. Anchored in our brand — with heart at its center — our purpose sends a personal message that how we deliver our services is just as important as what we deliver.
 
Our Heart At Work Behaviors™ support this purpose. We want everyone who works at CVS Health to feel empowered by the role they play in transforming our culture and accelerating our ability to innovate and deliver solutions to make health care more personal, convenient and affordable.

Position Summary

The Sr. Media Manager will oversee the execution of multi-channel media campaigns supporting CVS Pharmacy, Immunizations, MinuteClinic, and Health Services.  He/she will be responsible for operational excellence on these campaigns.   He/she will be responsible for building relationships with key business peers in order to fully understand their goals and partner to help achieve these goals.  Additionally, he/she will provide strategic guidance and recommendations on media best practices and innovation to key business partners. The Sr. Media Manager will work directly with agency partners to aid in execution of the communication strategies.  He/she will partner closely with the Marketing Analytics team to ensure measurement plans for campaigns can be executed properly, ensuring that every investment is accountable. 

This position will work closely with the Lead Director, business owners, agency partners, media colleagues, and analytics partners.

This position will be hybrid with anticipated in office days Tuesday, Wednesday and Thursday. Candidates will be within a reasonable commuting distance to the following CVS HUBS: Woonsocket, RI

Required Qualifications

The Sr. Media Manager must have the ability to manage multi-channel strategies that support multiple business units and stakeholders, with a focus on delivering business results.  In addition to excellent management skills, he/she must posses strong communication skills and the ability to influence stakeholders in the organization.  He/she must be able to collaborate within a cross-functional team comprised of diverse skills and backgrounds (media, creative, analytics) and operate within a highly productive unit.   

Required Qualifications

7 years  of multi-channel media experience with an emphasis on results-oriented programs

B2C experience required

Preferred Qualifications

Agency experience

Retail/Healthcare experience

B2B experience

Ability to collaborate within a cross-functional team

Ability to impact and influence others

Deep subject matter expertise in all media channels with a particular focus on digital and broadcast

Understanding of technology and data to facilitate audience targeting, triggering, and measurement.

Experience in working with analytics teams to understand media performance

Strong communication skills, both written and verbal

Collaborative spirit and disposition with internal and external constituencies

Highly detail-oriented

Self-starter, independent worker,  and problem-solver

Education

Bachelors Degree or equivalent experience (4 years)

Pay Range

The typical pay range for this role is:

$79,200.00 - $174,200.00

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls.  The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors.  This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above.  This position also includes an award target in the company’s equity award program. 
 
In addition to your compensation, enjoy the rewards of an organization that puts our heart into caring for our colleagues and our communities.  The Company offers a full range of medical, dental, and vision benefits.  Eligible employees may enroll in the Company’s 401(k) retirement savings plan, and an Employee Stock Purchase Plan is also available for eligible employees.  The Company provides a fully-paid term life insurance plan to eligible employees, and short-term and long term disability benefits. CVS Health also offers numerous well-being programs, education assistance, free development courses, a CVS store discount, and discount programs with participating partners.  As for time off, Company employees enjoy Paid Time Off (“PTO”) or vacation pay, as well as paid holidays throughout the calendar year. Number of paid holidays, si