Senior Manager, Marketing Communications

Insider is looking for a self-starting Senior Manager, Marketing Communications who is passionate about the evolution happening in the publishing industry, and is excited to build Insider into the most-loved media brand in the world. As a senior member of the Communications team, you’ll play a pivotal role within the Advertising team, working to identify opportunities to promote the Insider brand to marketers as well as develop unique ways to drive brand awareness and affinity.

You’ll build and oversee a variety of best-in-class communication channels, including strategy and execution of events and marketing communications campaigns, identify and secure speaking opportunities for key executives on Insider’s Revenue team, and amplify client work and key voices via award submissions. 

Interested candidates should share their resume and be prepared to share work samples (e.g. marketing programs, channel and engagement strategies, case studies) to be considered.

 

Key responsibilities: 

• Develop and manage a calendar of in-person event activations to effectively engage with key marketing decision-makers. Events may include: 
• Tentpole industry events such as Cannes Lions, SXSW, Advertising Week reaching C-Suite decision-makers
• Insider-hosted VIP dinners, cocktail hours, and networking receptions reaching key brand and agency contacts
• Agency days and agency lunch & learns reaching key agency contacts
• Develop and execute comprehensive communication strategies, including email campaigns and paid advertising to effectively engage with brand and agency marketers and drive Insider Advertising recognition, preference, and loyalty
• Manage and draft internal and external newsletters to communicate Insider Advertising capabilities 
• Identify and secure speaking engagements for key Insider executives at industry events to amplify key voices and client work

The ideal candidate:

• Experience working in marketing communications roles at media owner, agency or brand
• Strong verbal and written communication and storytelling skills, with a clear understanding of how to target messaging to different audiences 
• Demonstrated experience with project management 
• Knowledge of a variety of marketing channels, including events, email, social, display ads, awards
• Experience working with industry event organizers and industry partners on activations, sponsorships, and speaking engagements 
• Strategic thinker who can see the big picture
• Collaborative and able to work well with cross-functional teams
• Results-driven mindset that focuses on measurable outcomes 
• Agency experience a plus
• Hubspot and Salesforce experience a plus  

 

Who we are:

The Marketing Communications team’s mission is to support Insider Advertising growth by driving brand recognition, preference, and loyalty among advertisers and marketers. Our goal is to effectively communicate the breadth and depth of what Insider has to offer to advertisers, and why Insider is a must-buy across categories.

 

 

Salary & Benefits:

• Salary: $115,000. - $130,000. (dependent on skills, experience, and competencies)
• Medical, health, and vision
• Unlimited PTO, paid holidays, and parental leave
• Matched 401k plan
• Additional benefits include commuter benefits, phone reimbursement, gym membership discounts, etc.

Salary for the role is commensurate with experience and depends on a number of factors, including a candidate’s qualifications, skills, competencies and experience. US pay range $115,000—$130,000 USD

Are you passionate about this opportunity, but worried that you don’t have 100% of the experience we’re looking for? We still want to hear from you! Apply online and let us know why you would make a great addition to the Insider community.

About Us: Insider Inc. is the global media company behind Insider and an ever-growing family of brands. Our mission is to inform and inspire the digital generation and become the most influential journalism brand in the world. We reach an audience of more than 375 million users with our stories, which command attention and inspire action.
Our core value is effectiveness. We make things happen. We listen to each other, learn from each other, and take risks together. We understand that a diverse set of perspectives and an inclusive environment are critical to our success. All of this helps us get better every day. Check out o