Coordinator, Publicity & Brand Integration

Company Description

Red Bull Records is a full-service independent record label dedicated to long-term artist development, with a diverse roster across a variety of musical genres. The Coordinator, Publicity & Brand Integration will divide duties across both verticals, providing support to the Director and VP respectively. You will be tasked with understanding the media landscape, ideating story angles, reporting wins, and contributing to the public relations strategy and press initiatives for the label and its artists. In Brand Integration, you will coordinate and execute campaigns across multiple disciplines, working with the full label team and a network within Red Bull, to ensure that we are successfully leveraging our resources and relationships.

Job Description

INTERNAL COMMUNICATIONS

Share Red Bull Records music and internal information with World of Red Bull through various communication materials and presentations

Coordinate engagement with markets and teams around artist tours and promotional activity

Manage and maintain weekly press reports, monitoring artist and label press coverage regularly

Sweep the media landscape daily, identifying trends, reading newsletters, and flagging relevant stories

ASSET MANAGEMENT, MUSIC AND PRODUCT SERVICING

Collect and organize assets such as press shots, quotes, bios, etc.

Update the master media list by researching and sourcing new contacts or removing retired contacts

Aid in Music Services command Licensing efforts to integrate Red Bull Records music into all areas of the business

Utilize tools within Consumer Products and our agency partners to build and strengthen internal and external partner relations

CONTENT AND PROJECT EXECUTION

Ideate and assist in content and collaborations across 30+ marketing, sales, and operations verticals within Red Bull

Help provide artists and partners with one-of-a-kind Red Bull experiences

Assist in the development of press materials such as press releases, pitches, bios, press strategies, etc.

EVENT & PROMOTION COORDINATION

Support label and artist events with logistics coordination

Liaise with artist teams to help assemble promo schedules, award show transportation, etc.

Qualifications

Undergraduate degree preferred but not essential

2-3 Years Marketing or PR Experience Required, ideally in music or entertainment

Must have a strong understanding of the media landscape and a grasp on relevant press titles within the music, entertainment, and culture space

Excellent oral and written communication skills are a must

Able to work in a fast-paced environment within set deadlines

Must be well organized, detail oriented, and able to multitask in an efficient and timely manner

Additional Information

The base salary range for this position is $55,765 to $61,635 + cash incentives Actual salary offer may vary based on work experience. The base pay range is subject to change and may be modified in the future.

Our current Benefits include:

Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)

Red Bull Records, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law. We will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.