Principal Product Manager

At F5, we strive to bring a better digital world to life. Our teams empower organizations across the globe to create, secure, and run applications that enhance how we experience our evolving digital world. We are passionate about cybersecurity, from protecting consumers from fraud to enabling companies to focus on innovation. 
 

Everything we do centers around people. That means we obsess over how to make the lives of our customers, and their customers, better. And it means we prioritize a diverse F5 community where each individual can thrive.

Principal Product Manager - Access

Position Summary

Come be part of the innovation we are driving at F5 in the BIG-IP product group. The Principal Product Manager (PPM) is a member of the Zero Trust Access product management team and is responsible for driving product innovation of the next-generation of BIG-IP software with a focus on Access Policy Manager (APM) product strategy and requirements. The PPM must be the market expert listening to customer and prospect needs, analyzing market dynamics, competitors and setting product direction for the next-generation of APM with a primary focus on driving customer adoption.

Primary Responsibilities

• Develop product strategy and roadmap that delivers on our Zero Trust Access security mission and priorities with a focus on the next generation of BIG-IP APM.
• Prioritize customer value in the development of next-generation BIG-IP software with a focus on Access Policy Manager (APM).
• Build strong business cases and product plans that earn executive buy in and approvals through the Product Lifecycle Management stage gates
• Interview customers in various industries to understand use cases, desired capabilities, and problem statements
• Define product requirements with market alignment to assure the right product is being built
• Work closely with a technical PM and Engineering to deliver new features with velocity
• Prioritize security features and standards taking into consideration market trends, customer needs and competitive differentiation
• Perform market and competitive analysis to anticipate trends and identify opportunities
• Develop product consumptions and licensing models, pricing strategies and forecasts
• Design and develop customer journey maps to make customer experience a key F5 differentiator
• Create GTM plans that drive cross-functional execution to assure successful product launches
• Evangelize products to ensure internal stakeholders understand the value propositions and use cases and Sales is enabled to sell and win
• Develop and deliver compelling product positioning with clear competitive differentiation presenting to all audiences including executives, customers, partners and analysts
• Be a positive team member who goes beyond oneself and elevates the performance of the entire team

Required skills, experience and qualifications:

• Proven track record as a strategic business-minded product manager with experience in enterprise security products
• Ability to straddle across strategy, technical and execution in product delivery
• Solid understanding of networking, application delivery and application security concepts
• Experience with BIG-IP with a focus on BIG-IP APM use cases
• Knowledge of the data plane and control plane and Zero Trust security concepts
• Understanding of Kubernetes, containers, microservices and related environments, and cloud native ecosystem
• Outstanding written and verbal communication skills
• Ability to work independently or lead others on projects
• Excellent leadership, negotiation and persuasion skills
• 15+ years of experience in product management with relevant industry experience
• 10+ years of experience in security domain
• Minimum of a Bachelor’s degree in relevant technical field required. Graduate degree in business or engineering is a plus
• Security certification is a plus

#LI-ZB1

The Job Description is intended to be a general representation of the responsibilities and requirements of the job. However, the description may not be all-inclusive, and responsibilities and requirements are subject to change.

The annual base pay for this position is: $195,823.00 - $293,735.00

F5 maintains broad salary ranges for its roles in order to account for variations in knowledge, skills, experience, geographic locations, and market conditions, as well as to reflect F5’s differing products, industries, and lines of business. The pay range referenced is as of the time of the job posting and is subject to change.

You may also be offered incentive compensation, bonus, restricted stock units, and benefits. More details about F5’s benefits can