Director, Concert Communications
Live Nation EntertainmentAbout the role
Job Summary:
WHO ARE WE?
Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately 10,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 50,000 events annually for nearly 7,000 artists in 40+ countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect more than 1,200 sponsors with the 145 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.
WHO ARE YOU?
Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on!
THE JOB
The Director of Communications, Concerts will lead the development and execution of strategic communications initiatives supporting Live Nation Concerts’ touring business at both the national and local level. This role is responsible for driving impactful media strategies: building buzz, telling better stories, and making sure the press and fans feel the magic behind the shows.
As a key member of the communications team, this individual will oversee integrated publicity campaigns across Live Nation’s roster of touring artists, partnering cross-functionally with internal teams, artist management, promoters, marketers, and external media partners to deliver compelling storytelling and high-impact earned media opportunities throughout the tour lifecycle.
The Director of Communications, Concerts will play a critical role in shaping narratives, identifying cultural and media opportunities, and executing innovative communications strategies that amplify Live Nation’s touring business. This role reports to the VP, Global Touring Communications for Live Nation Concerts.
WHAT THIS ROLE WILL DO
- Lead and oversee national and local communications strategies for Live Nation Concerts touring artists, driving impactful press campaigns throughout the full tour lifecycle
- Develop and execute communications plans that elevate artist tour visibility and support broader business objectives across tours and live events
- Build, nurture, and maintain strong relationships with key national, regional, trade, and emerging media outlets, as well as influential voices across digital, podcast, social, and creator platforms
- Create and oversee the development and distribution of press materials, including press releases, media alerts, pitches, executive messaging, talking points, briefing documents, and artist interview materials
- Pitch, secure, and manage high-profile media opportunities for touring talent and executives, including feature stories, broadcast appearances, cover opportunities, press days, junkets, conferences, and experiential activations
- Serve as a strategic communications advisor to internal stakeholders, artists, managers, promoters, and executives on media positioning, strategy and narrative development
- Manage incoming media inquiries and sensitive and crisis communications matters, ensuring timely, accurate, and brand-aligned responses on behalf of Live Nation artists and leadership
- Lead proactive storytelling initiatives that extend beyond traditional media, leveraging social-first content, influencer engagement, podcasts, cultural moments, and emerging platforms to amplify campaigns and audience engagement
- Develop creative campaign narratives and long-term storytelling strategies that sustain artist visibility and fan engagement throughout tour cycles at both the national and local level
- Monitor the evolving media landscape, identifying emerging trends, platforms, and cultural opportunities to drive innovation across communications strategies
- Track, analyze, and report on campaign performance, including earned media impact, audience engagement, sentiment analysis, social amplification, and overall communications effectiveness
- Partner with marketing, social, digital, artist relations, business leaders, and global communications teams to align messaging and maximize campaign impact
- Collaborate with global market communications leads to ensure consistency, coordination, and strategic alignment across international touring campaigns
- Lead or support high-priority communications initiatives and special announcements
- Del
Apply for this role
Generate a tailored application kit with a matched cover letter, interview prep, and CV highlights — in under 60 seconds.
Apply Now →Generate Application KitFree account required — sign up in 30s