Marketing Science Measurement Expert (Multiple Positions)

Responsibilities

About ByteDance
Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok, Helo, and Resso, as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content.


Why Join Us
Creation is the core of ByteDance's purpose. Our products are built to help imaginations thrive. This is doubly true of the teams that make our innovations possible.
Together, we inspire creativity and enrich life - a mission we aim towards achieving every day.
To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At ByteDance, we create together and grow together. That's how we drive impact - for ourselves, our company, and the users we serve.
Join us.

About the Team
Our team plays a crucial role in ensuring the company’s success. We seek people who are willing to learn and put in the effort to solve problems. Our challenges are not your regular day-to-day problems - you’ll be part of a team that’s developing new solutions to new challenges. It’s working fast, at scale, and we’re making a difference. We are looking for talents to join us on this exciting journey!


Responsibilities
- Partner with clients and agencies to provide digital advertising/performance marketing measurements that can lead to better understanding of their performance on the platform.
- Conduct organizational studies and analyze qualitative and quantitative data to design customized tests, validate past optimizations, or auction strategies, and identify opportunities for performance improvement.
- Provide measurement results using measurement techniques.
- Develop and tailor accounts plans based on client business objectives, budget, and industry best practices.
- Focus on strategic consulting together with revenue and product teams to help drive and implement learning agendas for clients and agencies.
- Working with cross-functional teams to put together vertical-specific auction strategies by identifying pain points, finding right products, and developing roadmaps.
- Manage client and agency feedback to ensure their voice is reflected with our product and partnerships teams.
- Mentor and train team members and staffs.

Qualifications

Qualifications
Must have a Master's degree in Computer Science, Engineering (any), Business Administration, Business Analytics, Mathematics, Finance, Marketing, or a related field, and 3 years of related work experience; OR Bachelor's degree in Computer Science, Engineering (any), Business Administration, Business Analytics, Mathematics, Finance, Marketing, or a related field,
and 5 years of post-bachelor's, progressive related work experience.

Of the required experience, must have 2 years of experience in each of the following:
- Analyzing qualitative and quantitative data using Excel, R, SQL, and Salford Predictive Models (SPM) to design customized tests, validate past optimizations or auction strategies, and identify opportunities for performance improvement;
- Preparing and leading internal and external training sessions on platform optimizations and best practices to drive behavioral changes in activation and advertising strategies; and
- Providing strategy consultations by interfacing with clients and sales teams, and developing and tailoring accounts plans based on client business objectives, budget and industry best practices, using Google Analytics, Google Ads Search, and Microsoft Search.

Of the required experience, must have 1 year of experience in working with cross-functional teams to put together vertical-specific auction strategies by identifying pain points, finding right products, and developing roadmaps using Microsoft Office Suite, VBA, and Tableau.

Travel requirement: Domestic travel up to 10% required.

Type: Full time, 40 hours/week
Location: Austin, TX
Salary Range: $119850 - $220400 per year

To Apply, click the apply button below. Contact lpresumes@bytedance.com if you have difficulty submitting resume through the website.

ByteDance Inc. is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At Bytedance, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

ByteDance Inc. is committed to providing reasonable accommodations in our recruitment proces