Cattle Feed Sales

Cattle Feed Sales

Our growth relies on our extraordinary talent. Unlock your greatest potential at Land O'Lakes by continuing to make a difference, driving results and growing your career. We're hiring a Livestock Production Specialist to focus primarily on beef cattle feed sales with our partner dealer in the Central to Northwest Wyoming territory. This role focuses on selling feed and all related products that will optimize the cooperative/dealer’s market share and savings, improve the cooperative/dealer’s efficiency, and help to achieve the cooperative/dealers mission and goals.

This position is remote (virtual) and offices from home but must be located within the territory which is Central to Northwest Wyoming area.

Responsible for Farm Gate sales representing the dealer/coop network. supporting dealers / co-ops in growing Purina brand’s share of Wallet within the market. LPSs are assigned to dealers/co-ops and “team” with respective Sales Specialists to support those dealers.  

• Strategically drives demand for new and existing products with the end-customer. 

• Builds dealer/coop relationships by expanding their Purina business with new and existing customers. 

• Collaborates with dedicated Sales Specialists to drive business in assigned dealer/co-op territories. 

• Drives share of wallet growth amongst high-potential customers through exceptional customer service and deep understanding of the market​. Capable of solving nutritional and technical issues on farm 

• Effectively partners with more experienced sales team members and technical experts  

• On farm interaction, in all-weather types at producer facilities for walk throughs and animal evaluations 

• Solid foundation of customer service skills; actions demonstrate prioritization of the customer's needs 

• Calling on beef cattle animal owners (primary focus being cow/calf and feedlot) to evaluate existing feeding programs, and to recommend and assist them with their nutritional programs.

• Selling/consulting at the farm gate (up to 25 farm calls per week) with the end goal of selling Purina products and programs and growing sales and market share. This includes developing new prospects and making sales cold calls.

• Organizing and conducting effective educational meetings/events for 4H clubs, saddle clubs, vets, trainers, lifestyle show clubs, etc. to enhance Purina's brand image, sell product and build store traffic with local co-op/dealer.

Primary Responsibilities / Accountabilities:

• Understands steps of a sales call including preparation, execution, and follow-up. 

• Engages in learning and practicing fundamental sales techniques, such as how to make effective sales calls, handle objections, and close deals. 

• Begins calling on prospects, including end-user customers and dealers, under guidance.  Gathers information about customer needs and preferences. 

• Learns to use CRM systems like Salesforce for managing customer data and tracking interactions. 

• Uses tools like Power BI for basic reporting and understanding performance metrics. 

• Learns about the needs of the market and how Purina’s product portfolio can address those needs. This might involve shadowing senior reps or participating in training sessions. 

• Supports communication efforts by providing information and materials to dealers and co-ops as directed, and assists in ensuring they have the right products and inventory. 

Experience/Education:

• Bachelor's degree in Animal Science or related field strongly desired.

• Candidates with a pending bachelor’s degree or candidates without a degree who possess proven sales and industry ex