Senior Manager, Marketing Systems

Company Description

Our Mission

At Palo Alto Networks® everything starts and ends with our mission:

Being the cybersecurity partner of choice, protecting our digital way of life.

We have the vision of a world where each day is safer and more secure than the one before. These aren’t easy goals to accomplish – but we’re not here for easy. We’re here for better. We are a company built on the foundation of challenging and disrupting the way things are done, and we’re looking for innovators who are as committed to shaping the future of cybersecurity as we are.

We’re changing the nature of work. Palo Alto Networks is evolving to meet the needs of our employees now and in the future through FLEXWORK, our approach to how we work. From benefits to learning, location to leadership, we’ve rethought and recreated every aspect of the employee experience at Palo Alto Networks.  And because it FLEXes around each individual employee based on their individual choices, employees are empowered to push boundaries and help us all evolve, together.

Palo Alto Networks® is the fastest-growing cyber security company in history, with 60,000 enterprise customers and growing.  We offer the chance to be part of an important mission: Being the cybersecurity partner of choice, protecting our digital way of life.

Our mission doesn’t happen by treading softly – no, it happens by defining an industry. It means building products that haven't been thought of. It means selling products with a solutions mindset. It means supporting the infrastructure of a company that moves at an incredible speed – intentionally – to stay ahead of the world’s next cyberthreat.

Job Description

Your Career

We are looking for a Senior Manager, Marketing Systems to join our Marketing Operations team. The ideal candidate will be well versed in Marketo, with a heavy focus on APIs and integrations. This role is for candidates who enjoy evaluating and deconstructing existing processes and formulating new, innovative, process-altering solutions to solve complex business problems, launch strategic initiatives, and ensure our lead to cash process is best in class and error-free.

You will use your understanding of integrations to optimize our marketing technology stack, anticipate current and future business needs, and provide insight to internal stakeholders on the feasibility of business objectives. This role will require you to evaluate business requirements, design and develop processes related to data flows, and provide recommended solutions. 

Our fast-moving culture demands that you bridge between communicating with business end-users and team leaders, as well as collaborate effectively across the organization. You must be able to co-architect solutions with other technical teams such as Data Science, IT, Web Developers and more.  This is an awesome opportunity for somebody who wants to take on new, exciting challenges in a leadership role.

Youtr Impact

• Act as the in-house expert on technical configuration, integration, and coordination of Marketo - our Marketing Automation Platform (MAP) - with related technologies and processes
• Anticipate technical needs by translating business vision into a flexible technical architecture of multiple products fitting use cases, strategy, and current/future needs, building with an eye towards both quality and scale.
• Main technical POC for custom reporting using Marketo’s API and Python to extract key data not reportable via Marketo’s UI (activity data, email data, custom object data)
• Work with global teams across Marketing Data Science, Web Development, and MarTech to design and build custom integrations using Marketo’s API, Tray.io, and Python to pull data to/from key systems (Marketo, GCP, SFDC, etc)
• Use Marketo’s API and Python to mass update and approve Marketo emails, landing pages, programs, and tokens systematically reducing the need for manual approval of 30k+ assets
• Manage and maintain MarTech Python code library used in core marketing processes such as list uploads, data extraction and reporting
• Create automated workflows to eliminate manual efforts throughout marketing processes through code or ETL tools. 
• Work with cross-functional technical leads to design and document  a solution that optimally utilizes our Marketing tech stack and supports our marketing strategy; stay abreast of partner and sales strategies to ensure cohesion across company go-to-market strategies
• Develop phased roadmaps according to Quarterly and Annual priorities, industry best practices and technology prerequisites and dependencies
• Scale training and Best Practice sharing so our marketers know exactly what capabilities we have and how and when to use them
• Provide strategic guidance and direction to our internal custo