Director, Patient Experience Marketing - Neuroscience

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com

Job Function:

Marketing

Job Sub Function:

Multi-Family Marketing

Job Category:

People Leader

All Job Posting Locations:

Titusville, New Jersey, United States of America

Job Description:

Johnson and Johnson is recruiting for a Director, Patient Experience Marketing - Neuroscience to be located in Titusville, NJ.

About Neuroscience

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Our Neuroscience team tackles the world’s toughest brain health challenges including multiple sclerosis, Alzheimer’s disease, Parkinson’s disease, myasthenia gravis, epilepsy, major depressive disorder, bipolar disorder, schizophrenia, and autism. This patient-focused team helps address some of the most complex diseases of our time.

Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

Learn more at https://www.jnj.com/innovative-medicine

An internal pre-identified candidate for consideration has been identified. However, all applications will be considered.

Purpose: The Director, Patient Experience Marketing - Neuroscience is responsible for shaping fulfillment, onboarding, and adherence strategy in support of the end-to-end patient experience for patients starting Neuroscience therapies. You will be a member of the Neuroscience Px team, working closely with the patient solutions teams – including field-based access and affordability solutions, patient access and affordability solutions, pharmacy solutions, patient and caregiver solutions, and supplier management and operational excellence – to deliver, measure and optimize the patient journey, ensuring that more patients can start and stay on therapy. You will work across the brand marketing, access, and field teams to deliver a patient experience that delights the patient and supports business strategy and objectives.

A Day in the Life

The Director, Patient Experience Marketing - Neuroscience works in service to our patients, as an advocate for their needs. Their day-to-day responsibilities include:

• People Development: Coach, develop and motivate direct report(s)

• Px Strategy: Develop an end-to-end patient engagement strategy that supports patients in starting and staying on prescribed treatments by utilizing research, data, market dynamics, and competitive assessments to inform strategic choices

• Advancing Equity in Healthcare: Advance health equity by uncovering disparities and developing strategies to support better treatment outcomes for underserved populations

• Customer-Centric Design Process: Engage patients, caregivers, and providers in co-creating and continuously optimizing solutions

• Goal Setting: Define KPIs and establish metrics and goals for Px fulfillment, onboarding, and adherence strategy and solutions

• Program Design: Inform and approve requirements for Px solutions, with a focus on seamless and coordinated support across solution types

• Communications Planning: Lead communications planning and development (targeting, messaging, creative, channels) and training in support of Px programs – including influence through brand patient and professional marketing teams

• Measurement & Reporting: Report on and be accountable for Px performance through the build and utilization of dashboards, research, and analytics

• Business Planning: Support Px business planning efforts for Neuroscience – ensuring an integrated strategic plan with aligned objectives, execution, and resourcing; own strategic recommendation and budget for fulfillment, onboarding, and adherence solutions

• Culture: Support a culture of learning, smart risk-taking and experiment