Integrated Marketing Manager

Double Good’s mission is to create joy. We create joy with our delectable and award-winning popcorn. We create joy with our easy-to-use fundraising platform that raises a meaningful amount of money for youth sports and activities, empowering kids to pursue their dreams. We create joy through our Kids Foundation which hosts Double Good Days events across the country to bring all-ability fun to children with special needs and their families. As featured on the Today Show, Double Good is not just about the product; we have a strong social mission.

In recent years, Double Good has seen 40% year over year growth, and we’re excited about our future! We’re excited about the possibility of you joining our mission. We are looking for an Integrated Marketing Manager to join our growing Marketing team.

Location - this role will be hybrid based out of our downtown Chicago office.

About the role:

The Integrated Marketing Manager helps develop and execute multi-channel marketing campaigns that build brand awareness, drive user acquisition, engagement, and retention, and support product adoption. This role translates campaign strategies into actionable deliverables—developing copy, briefing creative, partnering with agencies, and collaborating with cross-functional teams to deliver cohesive, high-quality marketing campaigns. 

This role supports end-to-end campaign delivery within the integrated marketing function. The Manager will handle day-to-day campaign execution, asset development in collaboration with agencies, vendors, and internal teams, performance tracking, and cross-team coordination. They’ll contribute creative ideas and ensure campaigns are executed on time, on brand, and in alignment with campaign strategy and business goals.

Responsibilities: 

• Execute and support integrated marketing campaigns across multiple channels (paid, social, email, PR, partnerships, etc.), from brief through launch and post-campaign reporting.
• Develop or refine campaign copy, creative briefs,  feedback, and content recommendations that align with brand voice and campaign objectives.
• Partner closely with agencies, third-party vendors, and internal teams to produce and QA campaign assets, ensuring timely delivery and alignment across all campaign touch points.
• Collaborate cross-functionally with product, customer ops, and data teams to support campaign rollout and tracking.
• Maintain and update the marketing campaign calendar, ensuring visibility and alignment with product launches and seasonal priorities.
• Support the development of campaign briefs, including defining goals, target audiences, key messages, and deliverables.
• Translate audience and performance insights into actionable campaign plans, using consumer research, cultural trends, and data learnings to inform creative decisions and ongoing optimizations.
• Review and synthesize campaign performance metrics; identify insights and share learnings to inform future initiatives.
• Proactively suggest creative ways to enhance campaign activations and tap into cultural moments that help keep Double Good fresh and relevant with our audiences.

Experience & Skills we value:

• Strong understanding of integrated and multi-channel marketing, including paid, owned, and earned tactics.
• Excellent writing and editing skills with a sharp eye for brand voice and storytelling.
• Detail-oriented with a focus on quality and consistency in all marketing materials.
• Experience giving and incorporating feedback on creative concepts and deliverables.
• Highly organized project management skills; comfortable juggling multiple campaigns at once.
• Collaborative team player who can communicate clearly and proactively with cross-functional partners.
• Basic understanding of marketing performance metrics and how to interpret them.
• Adaptable and resourceful; able to work effectively in a fast-paced, dynamic environment.

Education & Experience: 

• Required Education: Bachelors degree required
• 3–5 years of experience in marketing, ideally with exposure to integrated or campaign-based work across digital, social, and paid channels.
• Demonstrated ability to execute marketing campaigns from creative development through launch.
• Experience working with or managing external agencies or vendors.
• Experience in B2C, marketplaces, fundraising, and youth-centric brands is a plus

 

Equal Pay Disclosure(s):

We’re on a mission to create more joy in people’s lives, and that includes our internal employees. We create a place people love to be a part of, where people can discover a