Senior Associate, Search

Company Description

OPEN TO REMOTE APPLICANTS WITHIN THE US!

Carat is an award-winning media agency with a command of media convergence used to optimize business performance for clients. Named #1 agency in all qualitative measures for 10 out of the last 11 RECMA reports, Carat redefines the level of ambition they have for media through an unparalleled capability to understand real people; their passions, motivations and behaviors, and uses this knowledge to ultimately deliver immersive media experiences on behalf of clients including GM, Microsoft, P&G, and Pfizer. 

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all. Carat is an agency of dentsu. 

Job Description

OPEN TO REMOTE APPLICANTS WITHIN THE US!

Carat is searching for a Senior Associate, Paid Search to support one of its largest clients, Microsoft.  Reporting to the Senior Manager, Paid Search, you will partner with both internal and external parties to enhance paid search performance through testing new plans, performing key optimizations and establishing best practices.  

You Will:  

• Develop paid search tactics, including account and campaign setup, keyword expansions, creative updates and restructures  
• Develop keyword and creative proposals based on best practices; identified as iP's 'Brilliant Basics'  
• Help with daily QA to ensure accounts are running from a budgetary, tracking and creative perspective  
• Daily Paragon communication and QA to ensure production tasks are being fulfilled and completed without error on an agreed upon cadence  
• Assist team with monitoring performance, budgets/pacing and conducting audits to ensure accounts opportunities are identified and implemented  
• Attend and participate in weekly calls, meetings and trainings to foster strong relationships and knowledge growth both internally and externally  
• Assist with ensuring reporting data, formatting and insights are completed  

Qualifications

You Have:  

• 1+ years (post-graduation) of experience in Paid Search advertising.  
• Knowledge of campaign management platforms such as Search Ads 360, Marin or Kenshoo  
• Certifications in Google Adwords, Bing Ads and related relevant platforms a plus  
• Familiarity with core Excel functionalities  

Additional Information

The anticipated salary range for this position is  $45,000-$69,500. Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography.  A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit https://dentsubenefitsplus.com/   

  
Dentsu is a modern marketing solutions company. Our mission is to help clients navigate, progress and thrive in a world of change. Businesses rely on our integrated network of agencies and specialized practices to champion meaningful progress through creative, media, commerce, data and technology. Part of Dentsu Group, our global network comprises 66,000 diverse people in 143 countries, who are dedicated to teaming for growth and good. Some of our award-winning agencies include 360i, Carat, dentsumcgarrybowen, DEG, dentsuX, iProspect and Merkle. Follow us on Twitter @DentsuUSA and visit dentsu.com/us.  

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About dentsu 
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society www.dentsu.com. 

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collabor