Manager, Brand Activations

Company Description

At Raising Cane’s Chicken Fingers®, we serve only the most craveable chicken finger meals – it’s our One Love! Known for our great Crew and cool Culture, we follow a Work Hard. Have Fun. philosophy. Raising Cane’s is the fastest-growing chicken concept around and is on track to be a Top 10 Restaurant Brand in the United States. Each Crewmember is important to our rapid growth and enduring success. Now is your chance to join the Team and Raise The Bar!

Job Description

The Brand Activations Manager supports the execution of brand activations and consumer-facing events that drive engagement and build brand awareness. This role is a team player who understands how successful events contribute to sales and marketing goals, advance company initiatives, and deliver premium, memorable experiences.

Your Impact and Responsibilities:

• Manage the execution of brand activations and marketing events to meet objectives and goals
• Develop and present thoughtful activation proposals with clear opportunities and considerations
• Identify and negotiate with talent, ensuring strong alignment with brand tone and goals
• Conduct research and outreach for venues, vendors, and talent as needed
• Create and distribute comprehensive activation plans to ensure seamless execution
• Own timelines, logistics, and vendor coordination for event planning and execution
• Manage event deliverables including gifting, setup, entertainment, and on-site support
• Serve as a liaison with internal and external partners to keep projects on track and aligned with brand standards
• Monitor pop culture and industry trends, identifying relevant integration opportunities
• Track budgets, manage invoices, and contribute to post-event recaps and reporting

Travel Requirements:

• Up to 50 - 75%

Qualifications

• 3 - 5 years of experience in brand activations, event marketing, or hospitality for large-scale events (100+ attendees)
• Bachelor's degree in marketing or related field
• Detail-oriented, organized, and able to effectively prioritize and manage multiple projects
• Excellent written and verbal communication skills
• Flexible, self-driven, and solution-focused with a collaborative mindset
• Ability to navigate a fast-paced environment and engage with multiple stakeholders

Preferred Qualifications:

• Experience in campaign planning, event strategy, or project management

Additional Information

All your information will be kept confidential according to EEO guidelines.

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