When can you expect to hear back?

We like to attend all career fairs and recruitment events before closing our positions. That means, this position may be open without response for a couple of weeks to give us time to wrap up the recruitment season. Please see our tentative timeline below so you know when to expect to hear back from us!

• All postings close: February 11, 2024, at 11:59 CT
• Interviews: Mid- February
• Offers: By end of March

2024 Summer Start Date:

This position will start in the  summer and could have the opportunity to continue into the fall*. Please see our start dates below.

• Summer Internships: Monday, May 20, 2024
  • 40/hours per week max
    *If extended into the fall, hours would decrease to a max of 20 hrs/week. Extensions are based off business need and performance.

Job Summary
The Marketing Operations Intern works closely with the Corporate Marketing, Digital Marketing, Product Marketing, and Sales teams to push products to the marketplace. This person maintains data integrity, performs analysis, assists with automation functions, and/or website optimization.

Responsibilities
Marketing Operations Interns may perform any of the following activities depending upon which team(s) they may support:
Marketing Operations

• Maintain data integrity in Salesforce and Marketo
• Perform in-depth analysis measuring marketing campaign effectiveness
• Work closely with Product Marketing to build audience segmentations
• Contribute to lifecycle and automation functions of marketing
• Assist with lead acquisition

    
Marketing Automations

• Utilize spreadsheet software to run matching and lookup functions to normalize accounts
• Help maintain marketing reports and documentation

Digital Marketing

• Analyze and identify optimization areas (e.g. search trends, visitor engagement, conversion, user interaction, etc.)
• Create and implement an actionable plan and recommendations for improving how visitors find and use our website
• Conduct a website content audit, including brand voice, SEO optimization, governance
• Work in A/B and multivariate testing methodology
• Develop, launch, and measure success of web content for integrated marketing campaigns

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What You'll Need
Skills

• Excellent verbal, written, and interpersonal communication skills
• Self-motivated with strong propensity for action, results and continuous improvement
• The ability to work successfully in a high-energy, fast paced, rapidly changing environment is necessary
• Exceptional organizational skills with the ability to multi-task and manage multiple processes, programs, and procedures simultaneously while working under pressure to meet deadlines

Experience

• Experience with reporting and analytics preferred

If Digital Marketing focused:

• Working knowledge of Drupal or other web content management systems (CMS)
• HTML experience necessary
• Experience with CSS and Bootstrap preferred

Education

• Must be currently enrolled in a degree-seeking program, preferably in marketing, marketing analytics, consumer behavior, or related program.

    

Travel Requirements

• Minimal travel

Working Conditions & Physical Requirements

• Reliable internet access for any period of time working remotely, not in a Workiva office.

How You’ll Be Rewarded:

• Salary range in the US:

$21.00 - $21.00

• 401(k) participation and match
• Paid sick leave
• A unique opportunity to further your learning experience through additional internship seasons

Where You’ll Work

Our values drive how we work and who we hire. You will see these values ingrained in how we support our customers, work with team members, build our products and in the work environment we’ve created.

• Customer Success: Always delight our customers.

• Trust: Rely on each other. 

• Integrity: Do the right thing, every time. 

• Collaboration: Share resources and work together. 

• Innovation: Keep creating solutions and finding better ways. 

• Inclusion: Support a diverse community where we all belong. 

• Accountability: Be responsible for your success and failure.

We believe our people are our greatest asset, and our unique culture gives employees the opportunity to make an impact everyday. We give our employees the freedom and resources they need—backed by our culture of collaboration and diverse thought—to continue innovating and breaking new ground. We hire talented people with a wide