Global Product Marketing Leader - Energy Portfolio Management Software, Hitachi Energy Grid Automation

Location:

Houston, Texas, United States

Job ID:

R0057235

Date Posted:

2024-07-17

Company Name:

HITACHI ENERGY USA INC

Profession (Job Category):

Sales, Marketing & Product Management

Job Schedule: 

Full time

Remote:

No

Job Description:

General Information:

At Hitachi Energy, we are advancing a sustainable energy future for all. We believe that electricity will be the backbone of our carbon-neutral future. In order to increase electrification across the world’s industrial, commercial and residential sectors, we must achieve unprecedented levels of sustainability, grid reliability and power quality.

Hitachi Energy’s Grid Automation (GA) business unit is seeking a global product marketing leader for its Energy Portfolio Management (EPM) software portfolio.  The Energy Portfolio Management (EPM) software suite and advisory services from Hitachi Energy offers the broadest set of solutions in the industry for supporting critical energy investment decisions and navigating today’s complex, volatile wholesale energy market. The award-winning software solutions optimize energy portfolio and trading decisions across the entire asset lifecycle – from asset modeling, asset optimization, and energy trading and risk management (ETRM) to carbon and renewables, market communication, and retail and billing practices.

Are you excited to join us in our world-changing mission to bring this portfolio to market? You thrive in a complex, matrix environment, excel at establishing exceptional stakeholder relationships, revel in the art of making the complex simple, and have successfully mastered differentiated marketing with a data-driven and detail-oriented mindset.

You are the conduit and translator of intense technical and business subject-matter expertise from product management and sales to the Hitachi organization. As product marketing leader, you will build and maintain a culture of tight collaboration with these key stakeholders.

In this role, you will be responsible for the internal and external marketing of the EPM software portfolio, globally. Together, with global product management and sales leadership, you will drive the storytelling and content creation strategy for the portfolio. You will lead the Marketing and Communications strategy and planning process to ensure that the investment plan is optimized to achieve short- and long-term business objectives. You will partner with the global marketing and communications organizations – at the business and corporate level – to ensure that the EPM portfolio is well-represented and properly positioned, from digital presence to in person events.

To support your vision and strategy, you are responsible for delivering and maintaining key documentation for the portfolio, including product messaging; value propositions; customer personas; competitive benchmarking and insights; core customer references. The content represented in these documents is what you will bring to life in the content delivery process, supported by your marketing and communication colleagues.

In summary, in this role you will lead the foundational elements of the GPG’s growth engine, in partnership with a cross functional stakeholder org. Join us and help us tell the Grid Automation story, sustainably.

Your Responsibilities:

• Build relationships with cross-functional product leadership to drive interlock and alignment with the marketing and communications organization.

• Develop and recommend product positioning and promotional strategies to produce the highest possible long-term market share. 

• Partner with Marketing and Communications – at the BU and corporate level – to deploy marketing and communications activities to achieve growth targets globally

• Responsible for completing the portfolio’s documentation library to support internal and external promotion and content creation.  This includes, but is not limited to:  product messaging/positioning/value props; customer personas; competitive benchmarking and insights;

• Responsible to build and lead the creation of, as well as to support the maintenance of, portfolio content in support of sales, marketing and communications: website, MarCom materials, core customer references; and sales enablement fundamentals.

• Lead the product launch strategy for the entire portfolio, ensuring to optimize resources internally, and maximize impact externally

• Ensure EPM marketing and communications execution meets the highest quality of standards by driving consistency in messaging, and building optimal opportunities for positioning the portfolio

• Maintain a