CCR Growth - Head of SEO

Here’s a short introduction from the CEO of CCR Growth:
https://youtu.be/R8aqmdqI6jw

At CCR Growth, we are passionate about redefining the senior living landscape, and we're looking for dynamic individuals to join our mission. As a key player in our team, you'll be part of a pioneering approach to marketing and operational strategies in senior living communities. Our focus is on creating meaningful connections between seniors and their ideal living environments, ensuring that every community we work with becomes a vibrant, fulfilling place for its residents. You'll have the opportunity to make a real difference in the lives of seniors, helping them find not just a place to live, but a community to call home.

Working with us means you'll be directly contributing to the well-being and happiness of seniors across various living options. Whether it's through innovative marketing strategies or optimizing operational efficiencies, your role will be crucial in shaping the future of senior living. We serve a diverse range of communities, each with its unique charm and challenges, offering you a rich, rewarding professional experience. If you're looking to impact lives positively, join us at CCR Growth, where every day is about making a difference in the senior living sector.

As a Head of SEO, the purpose is to lead and support the SEO team, consisting of both technical SEOs and on-page copywriters. In this hands-on capacity, you will actively engage in client work, handling inquiries and ensuring seamless progress of tasks. The expectation is for the candidate to streamline team communication, promptly addressing queries and collaborating with other agency teams, including the development team when necessary. Moreover, as the Head of SEO, you will take charge of and participate in client meetings, whether they involve new projects or ongoing collaborations.

Key responsibilities:

🧾 Develop and implement SEO strategies for clients.

📦 Take proactive initiatives that contribute to the success of client campaigns.

📑 Analyse SEO data and offer recommendations to enhance the performance of clients' websites.

💼 Collaborate with marketing teams to understand, analyse, and implement effective strategies that align with and complement other channels.

📊 Conduct competitive market analysis.

🗓️ Offer recommendations and execute strategies for content development.

🧾 Conduct keyword research aligned with client business objectives to optimise existing content and identify new opportunities.

📦 Oversee reports and provide insights to both clients and the team based on data.

Working Hours ⏰: Full time with an overlap of 4 hours PT time.

Requirements

To excel in this role, you need to have: 

✅ Possess strong analytical skills, coupled with expertise in advertising and marketing.

✅ Have a minimum of 8 years in a senior SEO role.

✅ Have a minimum of 5 years in a team management role.

✅ Demonstrate solid experience in both technical and on-page SEO.

✅ Showcase proven experience in preparing and executing SEO strategies, primarily for Google.

✅ Exhibit proficiency in Google Analytics (both UA and GA4), TagManager, Search Console, and Google Business.

✅ Display competence in optimising WordPress sites, coupled with a good understanding of code, especially as it relates to Core Web Vitals (CWV) and general optimisation.

✅ Demonstrate expertise in Core Web Vitals and the ability to provide key insights for optimisation improvement.

✅ Exhibit solid experience in Conversion Optimisation.

As the Ideal Candidate, you should have:

✅ Patience.

✅ Kindness.

✅ Tenacity.

✅ Attention to detail.

✅ Leadership from the front.

✅ Honesty.

✅ Reliability.

✅ Results-oriented mindset.

✅ Collaboration skills.

Brownie Points for:

✅ Understanding and experience of utilising ChatGPT and other AI systems in relation to SEO.

✅ Experience with UX and heatmapping software for Conversion Optimization.

✅ Familiarity with reporting tools, including SEMrush, YEXT, etc.

✅ Experience with project management tools like Asana.

Benefits

What’s in it for you?

• 💰 Competitive Salary: Start with a monthly salary of $3,000*, with a re-evaluation after six months.
• 🌴 Global Work Flexibility: Work remotely from anywhere in the world.
• 🌟 Opportunities for Growth
• 📈 Salary Increases: Potential for salary growth as you expand your skills and responsibilities.
• 🌴 PTO: 7 paid vacation days per year, 5 paid sick leave days, 3 paid personal days off, 1 week o