Sr Product Marketing Manager, Cross-Product Storytelling (AI Business Solutions)
MicrosoftAbout the role
Imagine being part of a team that creates cutting-edge GenAI solutions for the modern workplace, empowering customers to work smarter, faster & more creative. By joining our team, you will be at the heart of envisioning how to bring Microsoft 365 Copilot – the most innovative GenAI tool for the modern work environment – to life. You will work with executives and influence how some of our largest and most strategic customers in the world achieve more with Copilot.
We have a tremendous opportunity to drive transformation with Microsoft AI Business Solutions. As the Sr Product Marketing Manager, Cross-Product Storytelling (AI Business Solutions), you’ll play a critical role in shaping the narrative around Copilot, influencing the product, and enabling our field and partners with the narrative to drive successful understanding, preference, and adoption across our customer audiences.
This role will lead the cross-product storytelling for AI Business Solutions – defining the how we present our core Microsoft 365 business, Microsoft 365 Copilot and Agents story. This includes working with our inbound product marketing teams to ensure our storytelling is technically grounded, emotionally resonant, and strategically aligned with business goals.
Your work will influence executive communications, field enablement, and customer-facing content across multiple channels. The role will require a rare combination of technical understanding, strategic vision, and exceptional storytelling skills to craft compelling narratives. By bringing in market trends and futures vision, the Director of Product Marketing will create the outbound strategy (positioning, go-to-market, and core content) that shapes industry conversation and accelerate the AI momentum with market differentiation.
Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
Responsibilities
Narrative Development & Story Architecture
- Craft unified, cross-product storytelling that span core Microsoft 365 apps, Microsoft 365 Copilot, Copilot Studio, and Agents.
Partner with inbound Product Marketing Managers and their Product Management counterparts to define technology innovation. - Translate technical product scenarios into compelling, differentiated narratives.
- Integrate the use cases into go-to-market for field – sellers and partners and customers.
- Build a content tracker to centralize work across individual contributors, cross-functional stakeholders, and leadership.
Cross-Functional Collaboration
- Lead narrative alignment across products, bringing in behavior data and evolving AI landscape trends to customer storytelling.
Collaborate with technical advisors to ensure narratives are grounded in product truth and competitive insight. - Partner with compete and analyst relations to ensure narratives address market gaps and reinforce Microsoft’s leadership.
Strategic Messaging & Positioning
- Articulate complex AI concepts as the primary storyteller.
- Develop cross-functional collaboration to align on messaging across key stakeholders.
- Create compelling use cases for diverse audiences – from C- Suite executives to IT decision makers to business decision makers.
- Partner with compete and analyst relations to ensure narratives address market gaps.
Content Creation & Enablement
- Create high-impact content including keynote scripts, pitch decks, customer stories, and analyst-facing materials.
- Support storytelling for events like Ignite, Build, and internal field readiness.
- Contribute to the development of visual storytelling assets and demo narratives.
Qualifications
Required/minimum qualifications
- Master's Degree in in Marketing, Computer Science, Business or related field AND 3+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experie
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