Senior Manager, Inventory Development

<div class="content-intro"><p>The Trade Desk is a global technology company and the world’s leading independent platform for digital advertising, with nearly 4,000 employees across more than 30 offices. Our technology helps advertisers reach the right audiences across the open internet — from streaming TV and podcasts to mobile apps, news, and more.&nbsp; <br><br>Advertising powers the content people love. By making it more transparent, effective, and responsible, we help support trusted journalism, quality entertainment, and creators worldwide. The world’s brands and agencies rely on us to reach their customers and grow their businesses responsibly. <br><br>The scale of our platform brings unique technical challenges — from processing massive datasets in real time to building systems that operate reliably on a global scale. When you work here, your impact is worldwide. We welcome diverse perspectives, encourage curiosity, and build teams that learn from one another. If you’re driven to solve meaningful challenges, we’d love to meet you.</p></div><div><strong>What you'll do:</strong></div> <ul> <li>Establish new / cultivate existing relationships across key publisher organizations (i.e. BuzzFeed, Washington Post, Conde Nast, etc.)</li> <li>Build strategic business plans with key publisher partners for overall growth in transparent access, addressability, decisioning and bottom line revenue.</li> <li>Monitor industry trends and be able to communicate to partners The Trade Desk’s position</li> <li>Evangelize and support adoption of identity strategies and addressability, including but not limited to Unified ID 2.0</li> <li>Evangelize and support adoption of clean supply including : adoption of existing and new IAB standards and signals, importance of mechanics of SPO, role and value of OpenPath.</li> <li>Establish and grow programmatic inventory access &amp; value of decisioning with all publisher partners across various points of distribution</li> <li>Lead contract negotiations with publisher partners across initiatives</li> <li>Coordinate with Inventory Management and Technical Account Management for successful cross-team support and growth of partnerships</li> <li>Understand and communicate TTD’s value proposition and technology</li> </ul> <div><strong>Who you are:</strong></div> <ul> <li>Bachelors Degree</li> <li>7+ years of programmatic experience in publisher business development for SSPs, data companies, media companies, or other related organizations</li> <li>Track record of closing deals</li> <li>Established relationships with decision-makers at top digital publishers; deep understanding of the sell side of digital advertising</li> <li>Experience