Sr. Manager, Field Marketing Enablement

Job Description

What is the opportunity?

As the Sr. Manager, Field Marketing Enablement, you’ll lead a team of enablement specialists and coordinators to build the systems, processes, and resources that power our field marketing efforts. This role focuses on operational excellence, scalable training, and clear communications to ensure advisors and the consulting team have the tools to succeed.

You will build the foundation for field marketing success, leading a team that ensures scalability, efficiency, and advisor satisfaction. Your operational leadership will empower the consulting team to focus on high-impact advisory while enabling advisors to thrive.

What will you do?

• Team Leadership:
  • Manage and develop a team of enablement specialists/coordinators, providing mentorship and operational guidance.
  • Set team priorities, streamline workflows, and ensure efficient project execution.
• Operational Excellence:
  • Design standardized consultation workflows, project intake systems, and marketing request processes.
  • Implement tools and technologies to enhance field marketing operations.
• Scalable Education & Training:
  • Develop and deliver 1: many training modules and self-service resources to upskill advisors and consultants.
  • Identify training gaps and create solutions that drive independence and expertise.
• Field Communications:
  • Lead end-to-end communication strategies to keep advisors informed of new programs, tools, and updates.
  • Manage newsletters, webinars, and digital platforms to foster engagement.
• Project Execution & Support:
  • Oversee the routing and management of marketing requests, ensuring timely delivery.
  • Track project timelines, budgets, and deliverables to guarantee on-time completion.

What do you need to succeed?

Must-have

• 8+ years in marketing operations, enablement, or process optimization, with 3+ years leading junior/operational teams.
• Experience working in Financial Services
• Experience managing specialists/coordinators in a fast-paced, process-driven environment.
• Expertise in workflow design, project management, and training development.
• Strong analytical skills to identify inefficiencies and measure process improvements.
• Exceptional communicator with the ability to simplify complex information.
• Collaborative leader who thrives in cross-functional environments.
• Bachelor’s degree in marketing, operations, or a related field.

What’s in it for you?

We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.

• A comprehensive Total Rewards Program including bonuses and flexible benefits, competitive compensation, commissions, and stock where applicable
• Leaders who support your development through coaching and managing opportunities
• Ability to make a difference and lasting impact
• Work in a dynamic, collaborative, progressive, and high-performing team
• Flexible work/life balance options
• Opportunities to do challenging work

• Opportunities to take on progressively greater accountabilities  
• Access to a variety of job opportunities across business

The expected salary range for this particular position is $90,000-$160,000, depending on your experience, skills, and registration status, market conditions and business needs.

You have the potential to earn more through RBC’s discretionary variable compensation program which gives you an opportunity to increase your total compensation, provided the business meets its performance targets and you meet your individual goals.

RBC’s compensation philosophy and principles recognize the importance of a highly qualified global workforce and plays a critical role in attracting, engaging and retaining talent that:

• Drives RBC’s high-performance culture
• Enables collective achievement of our strategic goals
• Generates sustainable shareholder returns and above market shareholder value

Job Skills

Brand Marketing, Communication, Creativity, Cross Promotions, Customer Behavior, Industry Knowledge, Long Term Planning, Marketing, Marketing Activities, Product Services

Additional Job Details

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