Digital Communications Specialist

Job Description

POSITION:  Digital Communications Specialist

REPORTS TO:  Communications Manager

POSITION TYPE: 12-month

START DATE:  Immediate opening

COMPENSATION: $54,911 to $65,894, Home Office Grade 4

At YES Prep, work for a mission that impacts the life trajectory of students and their families. YES Prep creates pathways to extraordinary opportunity through best-in-class development, competitive compensation and benefits, and recognition for your impact. Grow as an authentic leader and be part of an equity driven, team-oriented culture. 

Our campuses are advancing educational equity. Some quick stats about us:

• 19,500 Students
• 2,300 Team Members
• 15 Secondary Campuses
• 9 Elementary Campuses
• 92% Students Who Qualify for Free/Reduced-Price Lunch
• 96% Hispanic & African-American Students
• 90% Students Who Are Accepted to a 4-Year University
• 88% First-Generation College Students
• Ranked in the Top 100 High Schools in the Nation, U.S. News & World Report

We serve the students of Houston, Texas, the 4th largest city across the United States. There are over 20 public-school districts and other great public charter school options  within Houston’s city limits serving our increasing population. We are a rapidly growing organization, committed to creating life-changing opportunities for over 23,000 students by 2025.

THE OPPORTUNITY

YES Prep needs a dynamic Digital Communications Specialist with a diverse set of experiences, to make our mission a reality. As a YES Prep employee, you will achieve jaw-dropping results, create pathways to opportunity for our students, build transformative relationships, and eliminate educational inequities to advance social justice.

To put it simply, you will oversee the YES Prep website, social media and other digital platforms, as well as provide oversight of school-based digital platforms. You will also regularly gather and monitor metrics to identify trends, make recommendations and propose digital communications strategies.

THE ROLE

When you join the YES Prep team, some of the work and responsibilities will include:

• Working collaboratively within the Communications and Marketing team to create and execute YES Prep’s system-wide and school-based digital communications strategy, especially for digital platforms like the website, social media, email newsletters, school communications digital platforms, etc.
• Monitoring and maintaining high-profile social media channel accounts such as Facebook, X, LinkedIn and Instagram.
• Using content management platforms to schedule, publish and manage social media content and campaigns.
• Utilizing Google Analytics, Sprout Social and other content tools to gather and report meaningful data analytics to track performance. Reviewing findings with the Communications team and making recommendations for future decision making.
• Working with in-house designers on securing visual digital content as needed.
• Collaborating with Home Office (administrative)