Coordinator, Marketing

Company Description

Red Bull New York (“RBNY”) are one of 30 teams in Major League Soccer (MLS) and one of the league’s ten original charter clubs. Founded in 1996, RBNY has competed in MLS since its inception. RBNY’s First Team plays its home matches at Sports Illustrated Stadium in Harrison, New Jersey and its Second Team plays its home matches at Montclair State University. RBNY are owned by the Austrian beverage company Red Bull GmbH, after which the team is named.

RBNY’s First Team is a three-time MLS Supporters’ Shield winner and a two-time Conference Champion, while the Second Team is the 2025 MLS NEXT Pro Champion. RBNY also operates one of the nation’s premier youth soccer development programs, spanning local partnerships across New York and New Jersey. RBNY’s Academy is ranked among the top development organizations in the country.

The Coordinator, Marketing plays a critical role in keeping our Marketing & Communications team organized, aligned, and moving forward. Reporting to the Chief Marketing Officer and supporting the broader marketing organization, this role helps turn ideas into action- making sure timelines, tools, and deliverables stay on track in a fast-paced environment.

This is an ideal opportunity for an early-career marketing professional who is highly organized, curious, and eager to learn. You’ll gain hands-on exposure across brand, creative, social, partnerships, ticketing, and game presentation—learning how a modern sports marketing organization operates from the inside. With strong mentorship and broad visibility, this role is designed to build a foundation for long-term growth in marketing, brand, or communications leadership.

Job Description

Support the planning, execution, and ongoing management of the club’s annual marketing and brand strategy

Track progress against marketing priorities, timelines, and deliverables to ensure work stays on pace and aligned

Manage marketing budgets and financial processes, including expense reporting, spend tracking, forecasts, invoices, reconciliations, and vendor setup within financial systems

Serve as a connective lead across marketing disciplines and key cross-functional partners to ensure alignment, integration, and clarity of ownership

Support execution across core marketing verticals including brand, field, ticketing, partnerships, digital, community, and game presentation

Own project management fundamentals for marketing initiatives, including workback schedules, timelines, and status tracking

Support creative development and asset management, including briefing process, project prioritization road map, creative reviews, approvals, and distribution

Prepare materials, presentations, and updates for internal stakeholders and leadership

Maintain KPI dashboards, campaign recaps, business plan trackers, and executive reporting to support visibility and performance tracking

Identify risks, dependencies, or gaps and proactively surface them to marketing leadership

Play an active role in matchday marketing execution, including on-site coordination and operational support

Lead and manage celebrity, influencer, and VIP guest logistics on matchdays, serving as a primary point of contact
Own MARCOMM guest-management workflows, including invitations, credentials, arrivals, on-site experience, and post-event follow-up

Own Marketing & Communications meeting logistics, including scheduling, room booking, agenda development, and distilling discussions into actionable next steps

Support additional marketing initiatives and organizational priorities as business needs evolve

Qualifications

2-3 years of progressive experience in professional setting (Marketing, sales, operations), ideally within sports, entertainment, media, or lifestyle brands.

Organization & Prioritization: You never drop the ball. You know what needs to happen, by when, and by whom. You love to take initiative to solve problems, manage competing priorities, and support the team in a dynamic, fast-moving environment

Stakeholder Communication: You bring clarity, not clutter- ensuring alignment at every phase of a project.

Tool-Savvy: Comfortable with project management platforms like Trello, Lytho, Asana, Miro, or similar tools.

Calm Under Pressure: You thrive in fast-paced environments with moving parts and multiple personalities.

Detail-Oriented: You catch the small stuff and polish the final product- everything has your fingerprint on it.

Team Player: You support others, pitch in where needed, and make the people around you feel supported and seen.

Sports & Events Enthusiast: You get energy from being around live events, passionate fans, and high-performance teams.

Growth-Oriented: You see this as a launching pad to a career in brand or marketing and are eager to learn