Marketing Manager

Knowledge, Skills and Abilities (KSA’s): 

• ​​Ability to manage team members and carry out supervisory responsibilities in accordance with organization policies and applicable laws. To include training employees, planning, assisting, and directing work; appraising performance, performance management; addressing complaints and resolving problems.  

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• ​Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form. 

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• ​Excellent communication and negotiating skills, both verbal and written.  Good grammar usage and persuasive skills.  Excellent customer service skills required.  

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• ​Able to plan, prioritize and organize own work schedule and that of subordinates/sales force. 

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• ​Strong overall business acumen as it relates to other functional disciplines i.e. Sales, Operations, Engineering, and Purchasing.  

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• ​Proficient in computer word process, publisher, photo-shop, power point and excel spreadsheet programs.  

 

Education and Experience: 

• ​​Bachelor’s degree in Sales, Marketing or Business is required 

• ​Minimum 3-5 years previous marketing experience required 

• ​Previous supervisory and/or management experience preferred 

• ​Previous use of a CRM required. 

• ​Previous experience with marketing analytics 

• ​SEO and SEM experience 
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Working Conditions: 

​​​The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential function. 

​While performing the duties of this job, there will be extensive road travel between dealerships.  Must be able to sit, stand and walk for long periods of time.  Must be able to lift up to 50 pounds.​​ 

Qualifications

​​Bush Hog, RhinoAg, and Dixie Chopper are among the most recognized and successful brands in the Agricultural and Outdoor Power Equipment Market.  Under direction from the Director of Sales & Marketing, the Marketing Manager accepts responsibility for the promotion of all Bush Hog, RhinoAg and Dixie Chopper products as well as the brand. This individual helps to develop the strategic marketing campaigns aligned with the objectives of the sales department.