Senior Customer Insights Researcher

Grammarly is excited to offer a remote-first hybrid working model. Team members work primarily remotely in the United States, Canada, Ukraine, Germany, or Poland. Certain roles have specific location requirements to facilitate collaboration at a particular Grammarly hub.

All roles have an in-person component: Conditions permitting, teams meet 2–4 weeks every quarter at one of Grammarly’s hubs in San Francisco, Kyiv, New York, Vancouver, and Berlin, or in a workspace in Kraków. This flexible approach gives team members the best of both worlds: plenty of focus time along with in-person collaboration that fosters trust and unlocks creativity.

Grammarly team members in this role must be based in the United States or Canada, and they must be able to collaborate in person 2 weeks per quarter, traveling if necessary to the hub(s) where the team is based.

The opportunity

Every day, tens of millions of people and 50,000 professional teams worldwide trust Grammarly’s AI and human expertise to help ideate, compose, revise, and comprehend communications. Our team members have the autonomy to take on exciting challenges in pursuit of our mission to improve lives by improving communication. Together, we’re building on more than a decade of steady growth and profitability. We’re defining the communication assistance category with our tailored service offerings: Grammarly Free, Grammarly Premium, Grammarly Business, and Grammarly for Education. Our latest product offering, GrammarlyGO, brings the power of generative AI to our users. It all begins with our team collaborating in an inclusive, values-driven, and learning-oriented environment.

To achieve our ambitious goals, we’re looking for a Customer Insights Researcher to join our Human Insights team. Our team is responsible for uncovering insights into our customers’ needs and behaviors to influence and inspire all levels of the company. We work with functions across product, design, and marketing, and our goal is to build our business with users at its center. The Customer Insights Researcher role will execute mixed-methods research primarily on marketing-related topics. 

This is an ideal role for someone passionate about using research to identify strategic marketing opportunities, improve advertising, and strengthen brand positioning. This position will report to the Marketing and Growth Research Manager on the Human Insights team. 

Your impact

As a Customer Insights Researcher, you will work directly with our Human Insights team to execute mixed-methods research studies. Applying your breadth of knowledge in primary research, you will enable first-class research on brand, advertising, and communications initiatives. 

In this role, you will:

• Define research plans and conduct market research studies with clearly stated goals and research questions.
• Generate a deep understanding of our customers and their communication needs to influence and shape Grammarly’s strategic marketing plans.
• Lead qualitative and quantitative primary research (e.g., moderate focus groups, design surveys, synthesize data into key insights, etc.) 
• Build studies that leverage best practices in customer segmentation, brand tracking, message testing, ad testing, opportunity/market sizing, and concept testing, among others.
• Conduct research-brainstorming workshops with cross-functional teams to help identify research needs and opportunities to drive strategic GTM motions.
• Connect and identify internal and external data points to provide a holistic understanding of our users and seize opportunities for growth.
• Synthesize and communicate research findings to advise GTM decisions through rich storytelling in presentations, reports, workshops, or other creative approaches. 
• Explore and be creative in developing research methods on the topic of communication and writing.
• Participate in building the research practice at Grammarly through mentoring, hiring, and building or selecting research tools and resources. 
• Build relationships and establish thought-leader presence among cross-functional partners in Marketing, Growth, Design, and Product.

We’re looking for someone who