Creative Solutions Manager

Smadex is a Barcelona-born Demand Side Platform delivering performance and transparency in programmatic for clients across America, Europe, and Asia. We’re growing our Creatives Studio to become one of the best and biggest creative performance teams in the ecosystem, building scalable creative solutions that drive measurable outcomes.

We’re seeking a Creative Solutions Manager (Creative Technologist) with a CTV and mobile focus to bridge the gap between creative services, technical delivery, and campaign performance for our highest-value advertisers.

Reporting to the Creative Solutions Director, this role sits at the intersection of Creative Services, Creative Innovation and Product, ensuring clients receive reliable, testable, high-performing CTV, interactive and mobile creative experiences - and that we can iterate quickly based on clean measurement and structured experimentation.

You’ll have the chance to shape not just what we build for CTV and mobile, but why it works, how we ship it reliably, and how we scale those learnings across accounts.
 

Key responsibilities

CTV Creative Technology & Experience Development 

• Build and extend CTV creative experiences, including interactive formats and playable-like executions where feasible.
• Translate creative ideas into functional prototypes and scalable templates (fast iteration, production-ready standards).
• Design CTV-first UX patterns (lean-back attention, readability at distance, remote/touchless interaction logic).
• Optimize for CTV constraints: performance budgets, rendering quirks, device/app limitations, and compliance requirements.

• Own and evolve a CTV end-to-end testing approach spanning: creative build → ad serving → device/app playback → tracking/reporting.
• Define test matrices and QA checklists (devices, environments, orientations, connection conditions, ad-path variations).
• Debug delivery and measurement issues across the chain and create repeatable workflows for resolution.
• Introduce automation where possible (test harnesses, validation scripts, pre-flight checks) to reduce production risk.

Cross-Functional Leadership & Client Enablement

• Act as connective tissue between Account Management, Creative Dev, Ad Ops, and Product on CTV initiatives.
• Define clear workflows and handoffs to reduce bottlenecks and accelerate time-to-launch.
• Support high-stakes client conversations with technical confidence: feasibility, timelines, QA expectations, and measurement plans.
• Partner with Product on tooling and capability gaps needed to scale CTV interactive output.

Knowledge Management & Best Practices

• Build and maintain a CTV creative repository: patterns, do/don’t guidelines, specs, QA standards, learnings, and case studies.
• Share insights across teams through internal sessions, documentation, and repeatable templates.