Senior Product Manager, Ad Measurement - Walmart Connect

Position Summary...

What you'll do...

 As a part of Walmart Connect’s Product team, you’ll build industry defining omni-channel ad platforms at scale that enable Walmart suppliers to reach shoppers with relevant ads and high performing campaigns while helping shoppers discover products to enhance their shopping journey.  

If you are motivated by complex, purposeful challenges, this role at Walmart Connect is the fit you’ve been looking for.  We’re looking for a Staff Product Manager, Ad Measurement to help reimagine the way we empower advertisers with best-in-class omni-channel measurement and reporting platforms to drive measurement at scale and inform media optimization.  

This role will lead the effort on building platforms that measure the effectiveness of advertising in driving customer engagement, brand lift, attribution/ROAS, and Sales Lift measurement.  

You’ll sweep us off our feet if you have… 

• You’re customer-centric in spirit and in execution  

• You’re able to use metrics to improve performance  

• You’re excited about solving complex challenges  

• You’re comfortable influencing others, leading cross-functional teams, managing stakeholders, and communicating clearly  

• You have a test and learn mentality and an agile way of working to improve your product  

• You have knowledge in Ad Tech, Ad Measurement and Retail Media Advertising  

You’ll make an impact by: 

• Driving product lifecycle from requirement definitions, research, metrics analysis, technical specifications, development, testing, KPIs and other launch efforts 

• Working with data science, engineering, and other Walmart partners to define the data requirements, measurement methodologies, APIs and UX for reporting dashboards.   

• Conducting industry and competitive analysis to understand the emerging trends in advertising industry to identify new opportunities. Conduct customer research to define customer segments and identify needs to inform product roadmap. 

• Developing and enhancing products – you will manage product roadmaps, align business and technical needs, analyze customer and product data, turn customer insights into actionable initiatives, determine rollout strategy, and manage risks 

• Defining vision and strategies for your product family, using domain expertise, internal and external best practices, identifying market opportunities, building business cases, and approving objectives