Senior Sales Manager, Storytellers Collective (B2B Sales)

How You’ll Contribute

National Geographic Storytellers Collective is a new startup specializing in live, interactive workshops tailored to businesses across a range of industries. We provide customized learning experiences that help companies upskill their teams, foster collaboration, and drive innovation. As a growing startup, we are looking for a passionate and experienced Sales Manager to join our team and drive our B2B sales efforts.

As the Senior Manager, Sales at Storytellers Collective, you will report to the Vice President, Storytellers Collective. This role will be responsible for the development and execution of our B2B sales strategy. You will lead in acquiring new business clients, nurturing relationships with existing customers, and driving revenue growth through strategic partnerships and collaborations. Your role will be essential to National Geographic Society’s efforts to scale the business of Storytellers Collective as we expand into new markets.

Your Impact

Responsibilities

Sales Strategy & Execution: 25%
Develop and implement a comprehensive B2B sales strategy to meet and exceed revenue targets. Identify new market opportunities and refine the sales approach for various industries.

Lead Generation & Pipeline Management: 50%
Own the entire sales cycle from prospecting to closing deals. Identify, qualify, and convert leads through targeted outreach, networking, and partnership development.  Establish and maintain relationships with strategic partners to enhance market reach and brand visibility.

Client Relationship Management: 10%
Build strong relationships with key decision-makers at client companies. Act as the primary point of contact, ensuring long-term client satisfaction and retention.

Reporting & Analytics: 10%
Track sales performance, generate regular reports, and present data-driven insights to the executive team. Use CRM tools to manage customer interactions and sales pipelines.

Market & Competitor Analysis: 5%
Stay up-to-date with industry trends, competitors, and client needs to provide insights that inform product offerings and business strategy.

Educational Background

Bachelor's Degree required; Masters Degree preferred

Minimum Years and Types of Experiences
7+ years of proven experience in B2B sales, ideally within the education, corporate training,
or adult learning development industry.

Necessary Knowledge and Skills

• Demonstrated success in driving revenue growth, meeting or exceeding sales targets, and developing long-term client relationships.

• Ability to develop and execute sales strategies, including experience with lead generation, prospecting, negotiation, and closing deals.

• Excellent communication and interpersonal skills

• Salesforce Expertise: Experience with Salesforce products and the broader B2B technology landscape. Experience being an end-user of Salesforce technology, such as Sales Cloud, Slack, Tableau, etc.

• Customer Journey and Experience: Conduct interviews with customers to build use cases, document challenges, and articulate impactful solutions and outcomes. Create customer journey touch npoints to increase the sales funnel.

• Persona Development: Assist in the creation and approval of customer stories, ensuring alignment with the latest messaging and showcasing inspiring use cases in a clear and relatable manner. Collaborate closely with internal teams, including marketing, creative, and product development, to ensure a cohesive and strategic approach to storytelling.

• Ability to travel as needed to conferences or to see clients

Desired Qualifications

• Experience in a startup environment or small business, with a strong understanding of the unique challenges and opportunities faced by growing companies.

• Entrepreneurial mindset with a proactive approach to problem-solving and adaptability in a fast-paced environment.

Supervision
No direct reports

Salary Information

The National Geographic Society offers a competitive and holistic total rewards package. Our compensation structure and transparent pay philosophy are based on industry-specific market data for similar-sized nonprofit organiz