Demand Marketing Manager – Cable & Telecom, Americas

Hi, I'm Juhi Banerjee, your Recruiter and guide to joining CSG! We are excited to learn more about you and your unique background.

We’re looking for a strategic and hands-on Demand Marketing Manager to drive pipeline growth and revenue across the Americas region, with a dedicated focus on the cable and telecom sectors. In this role, you’ll develop and execute integrated demand marketing programs that engage key accounts, accelerate the buyer journey, and deliver measurable business results.

You’ll collaborate cross-functionally with sales and marketing teams to deliver impactful campaigns—leveraging a mix of digital, content, and event marketing tactics. This is an exciting opportunity to make an impact in a fast-paced, data-driven environment.

We are looking for a Manager of Demand Marketing who will:

• Marketing Strategy & Planning: Collaborate with sales leadership to define regional strategic priorities and create marketing plans aimed at building the sales pipeline and driving revenue growth, supported by cross-functional teams.
• Digital Marketing: Partner with the CSG digital marketing team to design and execute impactful digital campaigns, including paid social media, display advertising, and Google Ads, and website optimization to support both organic and paid channels.
• Content Syndication & Media Partnerships: Work closely with leading media publications and industry analysts to develop and implement content syndication programs that increase brand awareness, demonstrate thought leadership, and extend reach.
• Event Management: Work with the CSG event services team to manage presence at key exhibitions, seminars, webinars, and conferences. Manage logistics and create promotional strategies to drive engagement and maximize attendance.
• Reporting & Analysis: Continuously monitor and analyze campaign performance, using data-driven insights to optimize strategies and ensure maximum impact.

Is this opportunity right for you? We are looking for candidates who:

• Bachelor's degree in Marketing, Business, or a related field.
• 5+ years of B2B marketing experience in the technology sector, preferably cable and/or telecoms.
• Experience in demand marketing, including managing end-to-end marketing campaigns.
• In-depth knowledge of digital marketing channels, including paid social media, display advertising, Google Ads, email marketing, website optimization, and event management.
• Experience with marketing automation platforms like Salesforce or Microsoft Dynamics.
• Strong project management skills, with a focus on delivering results on time and within budget.
• Strong analytical skills, with a data-driven approach to decision-making and campaign optimization.
• Excellent communication and collaboration skills, with an ability to work effectively across teams.
• Willingness to travel domestically up to 20%.

This role presents an exciting opportunity to lead high-impact marketing initiatives in the Americas region.

Our Guiding Principles

Impact

Always help and empower others, whether they’re colleagues or customers. When our employees set their minds to something, great things happen.

Integrity

Do what’s right for our customers and our people while being authentic. We treat everyone with trust and respect—that’s just who we are.

Inspiration

Be bold in the way you think and passionate about the work you do. Test out innovative ideas without the fear of failure.

CSGer Perks & Benefits

• Work from Home, in-office, or hybrid
• Employee Belonging Groups
• Healthcare: Dental, Medical, and Vision
• Paid Vacation, Volunteer, and Holiday Time Off
• And so much more!

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If you would like to be considered for employment opportunities with CSG and need special assistance due to a disability or accommodation for a disability throughout any aspect of the application process, please call us at +1 (402) 431-7440 or email us at accommodations@csgi.com. CSG provides accommodations for persons with disabilities in employment, including during the hiring process and any interview and/or testing processes.

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