Director, Go To Market Lead

MANTECH seeks a motivated, career and customer-oriented Director, Go To Market (GTM) Lead to join our Mission Readiness Team. 

As a Director, Go To Market Lead your focus is on bridging services and capabilities with government, military, or international procurement needs. These roles require a deep understanding of acquisition regulations, stakeholder engagement, and strategic positioning of technology.

Responsibilities include but are not limited to: 

• Develop and execute GTM strategies: Leading the planning and implementation of strategies for new product launches, feature rollouts, and market expansions.

• Conduct market research and competitive analysis: Gathering insights into customer needs, market trends, and competitor strategies to inform strategic decisions.

• Define target audiences and value propositions: Clearly articulating who the product or service is for and what unique benefits it offers.

• Collaborate cross-functionally: Working closely with product development, marketing, sales, and other teams to ensure a unified approach and smooth execution.

• Manage launch plans: Overseeing timelines, budgets, and key performance indicators (KPIs) to track progress and identify areas for improvement.

• Monitor performance and optimize strategies: Tracking KPIs and analyzing data to evaluate the success of GTM initiatives and adjust plans as needed. 

• This position requires travel to client sites 50% of the time, including overnight and extended stays as needed. 

Minimum Qualifications: 

• Requires +15 years’ experience supporting Federal Civilian, Intelligence Community and Department of Defense. 

• Direct experience with the US Army, Special Operations Forces, Defense Health Agency, Department of State, and the Central Intelligence Agency. <