Director of Marketing Analytics

About Us

BeautyHealth is a global category-creating company focused on bringing innovative products to market and delivering beauty health experiences by reinventing our consumer’s relationship with their skin, their bodies and their self-confidence.

Every person here is a key player in our success.  We are firm believers in making the little things count each day so the big things will follow. If this sounds like you, come check us out! This is the perfect opportunity to work with some of the best leaders in the industry while you gain the global and strategic experience to add to your professional toolbox.

Job Description:

The Director of Marketing Analytics will report to the Head of Global Marketing and is a multifaceted leader responsible for developing and creating a marketing analytics strategy and function that provides market research and analysis to drive smarter and more informed business decisions to improve overall business results as well as project management within the marketing function.

What you’ll do:

Primary Responsibilities:

• Develop and implement a comprehensive marketing analytics strategy, ensuring alignment with overall business objectives.

• Conduct deep-dive marketing data analysis to derive actionable insights and make data-driven recommendations for improving marketing effectiveness.

• Collaborate with cross-functional teams, including marketing, sales, and product, to align on key business metrics and objectives

• Builds marketing analytics reports and defines the roadmap for marketing analytics and tools.

• Delivers actionable insights based on quantitative analysis in line with industry best practices.

• Collaborates with marketing leadership, sales leadership, and product teams to lead the development of in-house analytical tools and processes.

• Analyze marketing campaign performance and customer data to identify trends, patterns, and opportunities for optimization.

• Provides strategic leadership, collaborative coordination, and creative problem-solving to assist organizations in streamlining data needs.

• Present findings and recommendations to senior management and stakeholders, communicating complex data-driven insights clearly and concisely

• Develops and leads analytics on market conditions driving product sales.

• Develops metrics to measure the effectiveness of campaigns, channel performance, and customer sentiment.

• Lead projects from requirements definition through deployment, identifying schedules, scopes, and implementation plans, including risk mitigation.

• Coordinate internal and external resources to ensure projects adhere to scope, schedule, and budget.

• Analyze project status and, when necessary, revise the scope, schedule, or budget to ensure that project requirements can be met.

• Establish and maintain relationships with relevant client stakeholders, providing day-to-day contact on project status and changes.

• Other duties as assigned by the leadership team.

What you need to know:

Experience/Skills/Education:

Required:

• Bachelor required/Master preferred and 8+ years in marketing analytics

• 5+ years leading an analytics function

• 5+ years of experience with analytic techniques, statistical modeling, and web analytics

• 4+ years of experience with project management.

• Strong attention to deadlines and budgetary guidelines.

• Experience within customer experience and/or the voice of customer roles, including surveying a customer base for feedback

• Proficiency with BI reporting and Tableau (in addition to other similar programs and platforms)

• Proficiency with database tools and programming languages

• Experienced in presenting data to leadership on a global scale

Desired:

• Beauty or aesthetics industry experience

• Meet challenges consistently and confidently with energy and drive

• Highly collaborative team player

BeautyHealth is proud to be an equal opportunity employer.  We prohibit discrimination and harassment of any kind based on race, sex, religion, sexual orientation, national origin, gender identity, gender expression, age, disability, genetic information, pregnancy or any other protected characteristic as outlined by color, federal, state or local laws.  We are committed to working with and providing accommodation to applicants with physical and mental disabilities. 

BeautyHealth does not accept unsolicited assistance or resumes/CVs from third party search firms. No fee