Senior Manager, Trade Marketing, Savory

Job Description

Are You Ready to Make It Happen at Mondelēz International?

Join our Mission to Lead the Future of Snacking. Make It With Pride.

Are You Ready to Make It Happen at Mondelēz International?

This role is responsible for leading and driving customer-focused strategies and execution, ensuring alignment between commercial plans, innovation, and operational excellence. The ideal candidate will possess a strong understanding of category management, customer planning, and the Enterprise Business Planning (EBP) process. This role will have a specific channel assignment driving application of plans for the assigned business, and also act as a brand co-pilot with influence to commercial strategy, portfolio management and commercialization, as well as the business plan delivery for an 18-24 month horizon. Requires strong leadership, analytical skills, and the ability to influence stakeholders across various functions.

How you will contribute:

I. In-Year Execution & Performance: 

• Deliver In-Year AC Sufficiency: Manage risks and opportunities (R&O) and integrate them into the IBP process to ensure achievement of Annual Contract (AC) targets. Requires analytical mindset to identify key drivers and potential roadblocks, and adaptability to adjust plans as needed. 

• Monthly Category Guidance- input to EBP: Provide direction based on APEX insights to guide monthly category input to future plan. Utilize critical thinking to interpret data and make informed recommendations. 

• Monthly CPR Process & APEX Snapshot: Oversee the Customer Performance Review (CPR) process and provide regular APEX snapshots. This involves effective stakeholder management to gather and consolidate information from various sources. 

• O&R influence into the EBP Process, including collaboration with CBT, Finance and RGM (Revenue Growth Management) who owns the IFR (incremental fund request) process. This requires influential management to guide the team and ensure alignment with overall goals. 

• Customer Authorization/Delist Changes: Manage customer authorization processes and delisting changes as input to category business plan 

• VOC (Voice of Customer): Gather and disseminate customer strategies and competitive intelligence through the CBT. Requires strong communication skills to effectively convey information. 

• QBR/MPR Support: Provide support for sales Quarterly Business Reviews (QBR) and category Monthly Performance Reviews (MPR).  Demands an omni mindset to consider all aspects of the business and their impact on performance. 

• Monthly/Bi-Monthly CBT Connects: Facilitate regular communication and collaboration within the CBT. Requires strong communication to facilitate discussion and alignment. 

• TDP Customer Forecast into EBP: Integrate the Trade Development Plan (TDP) customer forecast into the EBP process. 

• Pacing Review: Regularly review pacing against targets and identify areas for improvement. Requires an analytical mindset to interpret data and identify trends. 

• S&OE Updates: Provide updates on Sales and Operations Execution (S&OE). 

• Channel/Customer Strategy: Develop and refine channel and customer strategies to deliver multi-year strat plan targets. Influence portfolio commercialization agenda and activation plans to suit critical channels and appropriate pack types to suit consumption occasion (considering ePacks, OTG via immediate and future consumption packs, needed OPP and value sizes)
• PICOS/CCV/Brand Activation Plans: Develop and implement PICOS (Picture of Success), Customer Connection Vision (CCV), and brand activation plans. This requires strategic thinking to develop long-term goals and anticipate future challenges. 

• Customer Planning/T2T/Innovation Meetings: Lead and participate in customer planning meetings, Top-to-Top (T2T) meetings, and innovation discussions. This requires influential management to guide discussions and achieve consensus. 

• i2M Process: Manage the i2M (Idea to Market) process with input from the NIM (New Item Management). 

• AC Planning/Check-In Support:  Align activities with the Annual Contract for assigned Brand responsibility. For customer responsibility, support the AC planning process and conduct regular check-ins. 

• Customer Planning/Innovation Meeting: Facilitate customer planning and innovation meetings. Requires story telling to engage the audience. 

• PICOS/MSL/Toolbox: Contribute to the development and utilization of PICOS, Marketing Sales Linkage (MSL), and other relevant tools. 
• Omni Activation: Part