Field Marketing Manager - East

Redefine the future of customer experiences. One conversation at a time.

We’re changing the game with a first-of-its-kind, conversation-centric platform that unifies team collaboration and customer experience in one place. Powered by AI, built by amazing humans.

Our culture is forward-thinking, customer-obsessed and built on an unwavering belief that connection fuels business and life; connections to our customers with our signature Amazing Service®, our products and services, and most importantly, each other. Since 2008, 100,000+ companies and 1M+ users rely on Nextiva for customer and team communication.

If you’re ready to collaborate and create with amazing people, let your personality shine and be on the frontlines of helping businesses deliver amazing experiences, you’re in the right place. 

Build Amazing - Deliver Amazing - Live Amazing - Be Amazing

Nextiva is seeking a Field Marketing Manager to join our Indirect/Channel Marketing team. As a Field Marketing Manager, you will be a pivotal player in driving the success of our top partners by enabling them to target potential customers through strategic channel marketing and go-to-market activities. Your efforts will help uncover new opportunities, grow pipeline, and deepen customer relationships.

In this customer and partner-facing role, you will ensure campaigns are executed on time, accurately, and successfully, with measurable OKRs. You will communicate Nextiva’s marketing and growth initiatives clearly and consistently to partners and partner managers, build strong relationships, and serve as their trusted marketing advisor. Your ultimate goal is to increase partner adoption of Nextiva’s channel marketing programs, driving increased demand and accelerated pipeline.

If you are passionate about crafting strategic and measurable marketing plans with partners and thrive in a collaborative team environment, this role is for you!

Responsibilities

• Strategic Planning and Execution: Own the field marketing strategy for achieving quarterly pipeline targets in your region. Develop and manage 6-12 month marketing plans to grow focus Nextiva channel partners in your region.
• Campaign Management: Ensure marketing campaigns are executed on time, within budget, and to a high standard. Provide ongoing reporting to channel marketing and sales leaders on the performance of demand generation programs, events, and other marketing activities.
• Partner Recruitment and Engagement: Assist channel sales and marketing teams in targeting new partners for marketing investment and engagement. Build strong relationships with partners and partner managers, and act as a trusted marketing advisor.
• Cross-Functional Collaboration: Work closely with the wider marketing team to facilitate successful program execution. Collaborate with sales, product, and corporate marketing teams to align marketing efforts with Nextiva’s business objectives.
• Performance Reporting: Conduct ongoing marketing planning and review with channel leaders, partner managers, and partners. Provide ongoing reporting to channel marketing and sales leaders to show results of ongoing demand generation programs, events, and other marketing activities.
• Voice of the Partner: Serve as the voice of partners back into channel and marketing leadership to continuously improve our marketing initiatives and share best practices.

Qualifications

• Educational Background: Bachelor’s degree in Marketing, Business, Communications, or a related field
• Experience: At least 5 years of experience in channel or field marketing, preferably within the Telecom or SaaS industry
• Technical Skills: Hands-on experience with CRM and marketing automation systems such as Salesforce and HubSpot
• Marketing Knowledge: Strong understanding of market segmentation, brand management, marketing communications, and database marketing
• Communication Skills: Outstanding written, verbal, and presentation skills. Ability to communicate complex ideas clearly and persuasively
• Project Management: Strong project management skills with the ability to handle multiple projects simultaneously and meet competing deadlines
• Interpersonal Skills: Exceptional interpersonal skills with the ability to establish positive relationships with team members and partners
• Adaptability: Motivation to work within a results-driven organization capable of multi-tasking and adapting within a fast-paced environment. Willingness to travel up to 25% of the time

Nextiva Core Competencies / DNA:

• Drives Results:  The successful candidate will be action oriented, with a passion for solving problems.  They will bring clarity and simplicity to ambiguous situations.  This individ