Global Product Launch Lead
MicrosoftAbout the role
Are you passionate about connecting customers through digital retail storefronts? Our Microsoft Digital Stores are engagement points that reach tens of millions of customers across hundreds of markets on our Web, Xbox and Windows platforms, and we’re looking for a Global Product Launch Lead to help us tell our story.
Microsoft Store (Direct Digital Sales, DDS) is the public retail face of Microsoft, where every individual, community and business can directly experience all that is possible with Microsoft. To fuel our continued growth, we are seeking a Global Product Launch Lead to drive the launch experience for our consumer hardware product portfolio across all of our digital storefronts. You will be responsible for helping to grow the Microsoft Store online business through best-in-class execution of global first party product launches. You will help drive flawless product launches, coordinating with internal stakeholders across the organization with a passion for customer experiences and attention to detail. You will use data, insight, and industry best practices to drive excitement and sales during pivotal launch moments when the world is watching. If this excites you, apply today!
Our Team:
The Global Device Launch Team (GDLT) is a customer-focused group that promotes a diverse & inclusive culture. We are highly collaborative across our lines of business and approach our work with curiosity and hunger to learn allowing us to implement new, relevant, and exciting experiences for our fans.
What we will do for you:
- Champion your successes at every level of our leadership and make career development a focused and consistent priority.
- Empower you with the opportunity to gain new experiences and improve upon your strengths to gain career defining skill sets.
- Support who you are as your authentic self in a diverse and inclusive working environment.
Responsibilities
Global product launches
- Coordination with partners across the organization, from marketing to buying to Site Operations. Support local markets with locally relevant assets and content.
- Orchestrate and deliver to all levels of DDS the full online customer journey plan, including storytelling, managing the funnel, and optimizing the experience across all owned and operated pages on all platforms.
- Deliver rich and detailed launch communications ensuring flawless execution across the entire DDS organization.
- Deliver post-launch scorecard, post-mortems, and Correction of Errors: Review of highlights/lowlights, identification of issue root causes, solution implementation and plans to improve.
- Own launch communication with DDS Leadership team on risks to launch as well as precise tic-toc of launch motions leading into go-live.
Innovations that increase conversion
- Voice of authority on customer experiences, including strategic vision, best practices, identification of areas for improvement
- Support of innovation programs, features, and experience to improve the customer experience.
- Collaboration with UX design and engineering teams in building requirements to enable great customer experiences across all platforms and in partnership with key stakeholders outside of DDS. This includes needed new features in templates, navigational elements, wayfinding, etc.
- Knowledge of product performance, strategic alignment with buyers, consultant on global promotions where appropriate.
Product marketing online expertise and guidance
- Ongoing coordination with internal marketing teams building and maintaining primary relationships as the recognized Microsoft Store Launch Leader with PMG Marketing.
- Create feedback loop with global field teams including regular communication on product performance and new opportunities ensuring they are supported in their own management of their business.
- Ensure Store value proposition are supported online and brought to life.
- Direct the activities of a core group of Global Launch Project Management vendors, providing guidanc
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