Senior Manager, Ad Solutions
MarketCastAbout the role
Senior Manager, Ad Solutions.
Location – NYC (Hybrid - 3 days in-office)
Data-Driven Research and Insights
MarketCast combines the power of research, technology, and data science to help marketers and researchers maximize their advertising impact and unlock brand Fandom.
Our data and insights guide critical marketing decisions, helping brands determine which fandom audiences to prioritize and product benefits to communicate, in addition to developing, launching, and measuring brand and advertising campaigns across media platforms. Today our clients represent the biggest names in financial services, entertainment, tech, consumer brands, and sports and video games, and our impact touches the lives of billions of people around the globe.
#FandomIsOurJam
We’re looking for:
As a Senior Manager in the research team, you will oversee multiple research projects, ensuring they meet high-quality standards and are delivered on time. You will manage client relationships, providing direction in communications and taking the lead on complex interactions to ensure satisfaction. Your role involves mentoring and developing junior team members, establishing accountability, and identifying training opportunities to enhance their professional growth.
You will be responsible for designing surveys that align with research objectives and client needs. Your expertise will guide the team in developing analysis plans and implementing robust control processes to ensure data quality. Additionally, you will lead the development of client reports, using storytelling techniques to present findings effectively. Collaboration with other departments is essential to support broader company initiatives and drive thought leadership.
This is a mid-level management role, reporting into a Senior Director.
The ideal candidate will have 4-5 years of ad testing experience.
It’ll be helpful if you have:
- At least 4-5 years of experience in quantitative primary research, preferably in advertising research
- Experience managing trackers
- Strong data handling and analysis skills
- Bachelor’s degree in Social Sciences, Economics, Business, Marketing, Statistics or a related field
- Razor-sharp skills in all basic Office applications, especially Excel and PowerPoint, knowledge of an array of common communications tools and platforms
- Financial service industry knowledge
- Team management responsibility
Benefits and Perks:
- Medical, Dental, Vision
- 401(k) Company Match
- Flex Time
- Health & Wellness Events & Benefits
- Professional & Personal Growth & Learning Opportunities
- And, more
Our Purpose:
Fandom connects people with shared passions and builds communities around them. It offers them space to express their joy and love, whether that’s for superheroes, sports teams, or even small batch whiskeys. At MarketCast, we believe in the power of fandom. It’s as important for brands as it is for action heroes and we do fandom research, data science and analytics better than anyone on the planet. This obsessive focus on fans helps the world’s top creators, media platforms, and sports leagues transform followers into fanatics and investments into impact.
Our Core Values:
Curiosity Makes Us Tick
Our love of learning manifests in everything we do - from the surveys we field and the datasets we analyze to the technology we develop. Where others pause, we push forward, uncovering hidden meaning and answers. Always learning, always looking for more.
We Celebrate Wins
Whether its wowing clients with research or solving everyday challenges, we pause to honor great work and everyone who plays a role in it. We acknowledge and recognize great work and hustle that helps deliver the very best outcomes.
Trust is Always Trending
Trust means everything to us. It’s lending a hand when deadlines loom, always delivering on the promises we make, and calling out behavior that harms our culture. And our client’s trust is what makes all this possible, something we never take for granted.
We Roll with Change
We embrace change as an opportunity to learn, grow, and further develop. We do this by challenging our biases and rethinking how things have always been done in the past. This fresh, open-minded approach keeps us agile, innovating, and adap
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