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Senior Copywriter, Performance Creative

dentsu international
New York City, United Statesfull_timeVerifiedPosted 12 Mar 2024
💰 $110,400/yr($68,000/yr$110,400/yr)

About the role

Company Description

Dentsu Creative US is comprised of audacious thinkers and award-winning collaborators across the United States who blend local knowledge with global expertise. Choosing substance over stunts, our Modern Creative mandate is about unlocking sustained growth and holistic impact for brands in ways that Create Culture, Change Society and Invent the Future. We do it daily for notable brands.

Our borderless approach allows us to assemble the great people around each brief, tapping into the expertise of the 9,000+ people in dentsu international’s global creative network. This integrated model also allows our talent to learn about and explore the breadth of career possibilities within Dentsu Creative.

The Performance Creative team works across creative and media service lines, helping our clients navigate the digital landscape through platform knowledge, best practices, and the power of storytelling This team provides many services across clients including copywriting, content writing, art direction, motion design, and production for all digital placements (and sometimes more!)

Job Description

We’re looking for a Senior Copywriter to support our rapily growing Performance Creative team. You will report into the Associate Creative Director, and collaborate with our internal partners in Client Services, Social Media, Display and Strategy to develop dynamic creative solutions that inspire performance for our partners.

 

From creative strategy, concept, presentation, approval, and execution, the Senior Copywriter will have a hand in shaping and delivering inspiring work with internal partners. You will understand the balance between thoughtful and groundbreaking creative that connects with an audience across all channels.

 

We're a team that's not scared of data, performance reports, or pushing back. Performance happens with great creative, and great creative starts with great ideas. We're looking for a team player who loves to tell stories and have fun doing it.

 

You should feel comfortable doing all listed below:

•      Work independently

•      Generate, original and strategic concepts

•      Collaborate with art directors and other creative team members to take work from brainstorming to delivery – on time and on budget

•      Present and sell in creative work to team members and team members; occasionally to clients

•      Help other team members and pitch in on new business work

•      Work with existing assets to reimagine, scale, and repurpose across channels

•      Understand the nuances of digital media channels, including social channels, website/UX, YouTube, and SEO-centric video

 

Qualifications

  • 5+ years of experience copywriting on advertising, content marketing, or digital media teams
  • Category experience in QSR or CPG variety of clients
  • Know how to build creative in social media (organic and paid), display, OLV…long story short, experience in omni-channel campaigns
  • Take/give clear direction
  • Experience collaborating with inter-agency teams, including on IATs, preferred
  • Consistency of quality ideas

 

 

 

 

 

Additional Information

The anticipated base salary range for this position is $68,000 - $110,400. Salary is based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law.  A range of medical, dental, vision, 401(k) matching, paid time off and/or other benefits also are available. For more information about dentsu benefits, please visit dentsubenefitsplus.com

#LI-Hybrid. #LI-MF1

About dentsu 
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society www.dentsu.com

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or emplo

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Company

dentsu international

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