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Senior Director, Sales Operations

ABM Industries
United Statesfull_timeVerifiedPosted 6 Nov 2025

About the role

The Senior Director of Sales Operations is a strategic and operational leader responsible for driving revenue performance, process efficiency, and commercial effectiveness across the sales organization. This role will lead four core functions: Sales ProcessReportingSalesforce Business Partnership, and Account Management Leadership. Based in our Atlanta office with a hybrid schedule, this leader will work cross-functionally to scale high-performance systems, elevate customer success, and optimize sales operations. Travel up to 30% is expected to support field engagement, team leadership, and client alignment.

Benefit Information:

ABM offers a comprehensive benefits package. For information about ABM’s benefits, visit Employee Benefits | Staff & Management 

Key Responsibilities

Strategic Sales Leadership

  • Design and implement a forward-looking Sales Operations strategy aligned with business goals and growth objectives.
  • Partner with Sales, Marketing, Finance, and Operations executives to ensure integration and alignment across the customer lifecycle.
  • Serve as a senior leader driving execution discipline, seller productivity, and commercial consistency.

Sales Process

  • Lead the design, implementation, and continuous improvement of standardized sales processes across all business units.
  • Ensure process alignment with go-to-market strategy, sales methodologies, and organizational objectives.
  • Identify and remove operational bottlenecks to improve seller efficiency and shorten sales cycles.
  • Partner with cross-functional teams to streamline opportunity management, forecasting, and customer handoffs.

Reporting

  • Oversee the development and delivery of accurate, actionable sales reports and performance dashboards.
  • Ensure Salesforce data integrity, governance, and consistency to support reliable reporting and analytics.
  • Build and maintain executive-level reporting to track key metrics such as pipeline health, forecast accuracy, and sales productivity.
  • Partner with Sales and Finance leadership to align reporting outputs with strategic decision-making and performance management processes.

Salesforce Business Partnership

  • Serve as the primary business lead for Salesforce strategy, architecture, and optimization.
  • Partner with IT and CRM development teams to align business requirements with system capabilities.
  • Define priorities for enhancements, integrations, and automation to support scalable, efficient sales processes.
  • Drive user adoption, training, and governance to ensure Salesforce remains a strategic enabler of business success.

Account Management Leadership

  • Provide leadership and strategic oversight of the Account Management function, focused on customer retention, expansion, and satisfaction.
  • Drive consistency in account planning, client engagement models, and performance expectations.
  • Support vertical-specific and enterprise account strategies across diverse markets.

Travel

  • Willingness and availability to travel up to 30% for field leadership, executive meetings, customer engagement, and team development activities.

Qualifications & Experience

  • 10+ years in Sales Operations, Revenue Operations, or Commercial Leadership roles.
  • Experience managing cross-functional teams and sales support functions at scale.
  • Strong background in enterprise B2B environments, including sales process design, CRM strategy, and operational reporting.
  • Deep experience managing Salesforce CRM, including architecture, governance, and optimization.
  • Familiarity with BI tools (e.g., Tableau, Power BI) and sales planning models.
  • Proven track record of leading transformation initiatives and delivering measurable sales impact.
  • Strong executive communication and team leadership skills.

Leadership Competences

  • Strategic Thinking & Execution – Converts strategy into impactful operational plans and measurable execution.

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Company

ABM Industries

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