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Creative Producer/Director

The SpringHill Company
New York City, United Statesfull_timeVerifiedPosted 1 Aug 2023

About the role

ABOUT THE SPRINGHILL COMPANY:Founded by LeBron James and Maverick Carter in 2015, the mission of The SpringHill Company is to empower greatness in every individual – from creators to consumers. We aim to inspire and ignite cultural movements and social progress by amplifying the voices of the unheard through the creation of original brands, co-branded partnerships, multimedia entertainment properties, and products. We create every form of content- scripted and unscripted film and television, social media, experiential and audio. We are developing original consumer products and we partner with large brands on their consumer strategies.
ROLE OVERVIEW: SpringHill lifestyle brand is seeking an experienced, creative, detail-oriented Creative Producer/Director with a speciality in short and long form content creation with a background in brand integration who will be responsible for developing, producing, directing and overseeing post-production on several videos and shows across the SpringHill brand. If you ever dreamed of being at the forefront of culture, creating entertaining and engaging social-first content, is plugged into the local creator community in fashion, art, music and entertainment, enjoys working with creatives, and has experience creating thumb-stopping content that's timely, brand-friendly, and FUN, keep on reading. 
The ideal candidate puts the unique style of forward thinking short & long form content creation first in order to empower our diverse style of storytelling and is fluent in all things lifestyle. You are comfortable on set, working hand in hand with talent, concepting ideas, client facing experience, writing scripts, budgets, shooting and working directly with editors. They have a strong passion for and understanding of all things entertainment - music, fashion, art, film, TV, etc - and can combine their passion and insights with brand strategy to influence opportunities that enable SpringHill to connect and engage with our audience. This team produces a lot of content at a quick pace, so the ability to juggle various projects at once is key. The individual that excels in the role thrives in working in a fast paced, nimble environment and loves being a jack of all trades alongside a highly collaborative cross-functional team of strategists, creatives, and editors. This role will report to the VP/ GM, SpringHill and work closely across several teams within The Springhill Co. 
REPORTS TO: VP/ GM, SpringHill

RESPONSIBILITIES:

  • Work alongside creative producers and our associate creative director to execute against editorial and RFP briefs and create highly engaging short and long form content for primary YouTube, secondary (Instagram, TikTok and YouTube) platforms 
  • Brainstorm and produce new content IP across our four pillars (Art, Entertainment, Fashion and Music) 
  • In partnership with Supervising Producer, maintain production schedules for assigned content. Work against project due dates and budgets to deliver as needed 
  • Be the creative advocate for SpringHill brand, sharing insights, data, and best practices, and breaking content and influencers with the rest of our teams 
  • Working in partnership with the Director of Social to analyze performance of content and optimize for future executions
  • Advise on cultural and market trends, best practices, and more to inform the creative direction of our content and brand
  • Drive a strong pov on projects publishing to our platforms to ensure all content fits overall creative tone, look, feel, and voice for each franchise and/or branded partner requirements 
  • In partnership with our ACD manage in-bound RFP creative, producing, directing and needs for branded content opportunities
  • For RFP, responsible for answering the creative RFP, developing creative alongside our ACD in ensuring tone, look and feel is addressed through the lens of an Art Director 
  • Maintain a pipeline of emerging and best-in-class talent across production roles including third party vendors, editors, DPs, etc.
  • Solicit, review, and incorporate feedback from cross-functional stakeholder team during pre-production, production, and post-production process
  • Bring extensive industry knowledge and continuously stay in tune with market changes and opportunities

QUALIFICATIONS:

  • Extensive knowledge of internet and culture is a must 
  • Prior experience working with talent and familiarity with production environments 
  • Hands-on production and editing skills 
  • Some proficiency with short and long form content production, from producing, editing and post-production work is preferable 
  • Experience in providing art direction, look and feel
  • Experience creating original and engaging content for Instagram, Twitter & TikTok (preferably for brands and/or for significant personal following) 
  • Creative thin

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Company

The SpringHill Company

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