Engagement Marketing Associate
Spring HealthAbout the role
Our mission: to eliminate every barrier to mental health.
At Spring Health, we’re on a mission to revolutionize mental healthcare by removing every barrier that prevents people from getting the help they need, when they need it. Our clinically validated technology, Precision Mental Healthcare, empowers us to deliver the right care at the right time—whether it’s therapy, coaching, medication, or beyond—tailored to each individual’s needs.
We proudly partner with over 450 companies, from startups to multinational Fortune 500 corporations, as a leading provider of mental health service, providing care for 10 million people. Our clients include brands you use and know like Microsoft, Target, J.P. Morgan Chase, and Delta Airlines, all of whom trust us to deliver best-in-class outcomes for their employees globally. With our innovative platform, we’ve been able to generate a net positive ROI for employers and we are the only company in our category to earn external validation of net savings for customers.
We have raised capital from prominent investors including Generation Investment, Kinnevik, Tiger Global, William K Warren Foundation, Northzone, RRE Ventures, and many more. Thanks to their partnership and our latest Series E Funding, our current valuation has reached $3.3 billion. We’re just getting started—join us on our journey to make mental healthcare accessible to everyone, everywhere.
We’re seeking an Engagement Marketing Manager to support all aspects of digital member communication through email, SMS, and push notifications. This is a tactical role responsible for executing our email marketing campaigns to drive engagement, retention, and revenue growth. The ideal candidate will have a strong background in email marketing strategies, segmentation, A/B testing, and campaign analysis. This role will be full time, fully remote, and will report to our Director of Engagement Marketing.
What you’ll be doing:
- Manage end-to-end production tasks, such as campaign creation, list segmentation, QA, and deployment
- Work closely with key stakeholders to operationalize both ad hoc and automated campaign requests inclusive of email, SMS and push notifications
- Partner with the Global Customer Marketing Lead to localize lifecycle emails into regional languages
- Monitor campaign automation process to identify areas for optimization and improvement
What we expect from you:
- 3+ years in email marketing, campaign operations, or a similar role (Iterable or other cross-channel marketing platform experience a plus)
- Ability to work autonomously; comfortable building end-to-end campaigns/assets in standard MarTech (e.g. Iterable/Braze, Wordpress, etc).
- Basic understanding of email best practices (A/B testing, accessibility, CAN-SPAM)
- HTML experience a plus
- Ability to effectively manage time, prioritize tasks, and work within deadlines in a fast-paced environment (Asana or other project management software experience a plus)
- Clear, thorough communicator
- A passion for mental health with a key focus on always putting our members first
- Flexibility and adaptability when faced with ambiguity or change
- An obsession with detail
- A strong collaborator, ready to make an immediate impact
- Humble, hungry, and honest
The target base salary range for this position is $66,500 - $82,100 and is part of a competitive total rewards package including stock options and benefits. Individual pay may vary from the target range and is determined by a number of factors including experience, location, internal pay equity, and other relevant business considerations. We review all employee pay and compensation programs annually using Radford Global Compensation Database at minimum to ensure competitive and fair pay.
Don’t meet every requirement? Studies have shown that women, communities of color and historically underrepresented talent are less likely to apply to jobs unless they meet every single qualification. At Spring Health we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in t
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