Senior Director of Brand Partnerships

SALARY: $120-140k plus commission package

LOCATION: New York or Remote in Chicago (Midwest), Los Angeles or Austin

Who are we?

We are the originators of influencer marketing.

Influencer is an agency built at the intersection of creativity, data, and technology with a unique ‘people power & platform power’ approach.

From big brand launches to shifting perceptions and from riding fast trends to driving footfall, Influencer builds ideas with impact to deliver outcomes that drive your business forward via an unmatched client experience.

Campaigns are underpinned by Influencer’s game-changing proprietary technologies, which are supercharged by official partnerships and data integrations with the world’s leading social platforms for real-time and accurate reporting. Influencer is an Official Global Marketing Partner of TikTok, Snap, YouTube and Meta.

We believe the more tangible, scaled outcomes that creators produce drive impact beyond just likes and impressions. Influencer is championing the ‘True Human Influence’ movement; on a mission for creator campaigns to be judged in the same way as other media activations.

Founded by OG YouTube creator Caspar Lee & entrepreneur Ben Jeffries, Influencer has been helping brands navigate the ever-evolving influencer marketing landscape since 2015. In that time they have developed valuable knowledge, experience, and technology that have enabled them to deliver thousands of campaigns, for hundreds of brands in markets across the world. Today, Influencer has a team of 170+ of the best talent in the industry, working across Europe, North America, and the Middle East. From Google to Coca-Cola, from Amazon to Microsoft, and from TikTok to Meta - they work with companies, brands, and agencies across every vertical, building meaningful relationships between brands, creators, and their audiences.

Job Title

Senior Director of Brand Partnerships

Reporting of the role

This role reports to the VP of Brand Partnerships

Overview of the job

In this role you will be reporting into our VP of Partnerships and will be responsible for building brand direct relationships to drive revenue for our North America business.

3 best things about the job

• Opportunity to Drive Growth: Play a key role in expanding our brand partnerships across North America, directly impacting revenue and shaping the future of our business.

• Work with Industry-Leading Brands: Collaborate with top-tier clients working on high-profile campaigns with some of the biggest names in the industry. Vertical remit for this role include CPG personal care/home (non-food/bev), travel, auto and teleco.

• Innovative and Fast-Paced Environment: Work cross functionally with a dynamic, forward-thinking team at the forefront of influencer marketing. You’ll work closely with Client Services, Creative, Strategy, Measurement teams to ensure seamless campaign development, execution and client satisfaction.

Measures of success –

In the first few months, you would have:

• Mastered The “Influencer Way”: Gained a strong understanding of our unique capabilities, proprietary technology to approach to maximizing client success and campaign results.

• Built Key Relationships: Established strong connections with target brands, gaining a deep understanding of their marketing needs and objectives.

• Secured Initial Wins: Closed your first few partnerships, demonstrating your ability to drive revenue and align brand goals with Influencer’s capabilities and areas of expertise.

Roles & Responsibilities:

• Grow and develop brand and agency relationships to achieve revenue targets.

• Strategically identify opportunities and build qualified pipeline through relationship building and understanding brands’ KPIs.

• Partner with VP of Partnerships to prospect, close and grow revenue opportunities, which involves achieving quarterly and annual revenue targets

• Weekly reporting to VP of Partnerships on sales performance and sales forecasting.