Consumer and Brand PR and Social Manager

This is a hybrid role based in our Los Angeles (West Hollywood) office and will require you to be in office Tuesdays and Thursdays. 

What’s so interesting about this role?

As the Consumer and Brand PR & Social Manager at Grindr, you will play a crucial role in shaping and maintaining our brand's public image, engaging with our community, and driving awareness of our platform. You will be responsible for developing and executing PR and social media strategies and content that resonate with our target audience and align with our brand's values. This role will require a keen understanding of the intersection between PR and social media, project management skills, and the ability to collaborate across functions to achieve common goals.

What’s the job?    

• PR and Social Media Strategy: Develop and implement comprehensive PR and social media strategies to enhance Grindr's brand presence and positive engagement.
• Community Engagement: Understand and connect with the Grindr community, while representing the brand.
• Project Management: Oversee PR and social media campaigns from conception to execution, ensuring they are delivered on time and within budget.
• Cross-Functional Collaboration: Collaborate with various teams within Grindr, including marketing, product, and customer support, to ensure consistent messaging and branding across all channels.
• Content Creation: Develop engaging and relevant content for PR materials, social media posts, and other communication channels.
• Copywriting: Craft compelling and accurate copy for press releases, blog posts, social media posts, and other promotional materials.
• Media Relations: Cultivate and maintain relationships with media outlets, bloggers, and influencers to secure media coverage and partnerships.
• Monitoring and Reporting: Monitor PR and social media metrics, analyze performance data, and provide regular reports to management.
• Build and maintain relationships with platform partners

What we'll love about you  

• 5-9 years of experience in Public Relations and Social Media Strategy
• Bachelor's degree in a relevant or related field
• Experience in entertainment, tech, or dating industries is desirable
• Strong understanding of the intersection between PR and social media
• Familiarity with the wider marketing mix to enable effective cross-functional collaboration
• A keen eye for detail and commitment to maintaining brand consistency
• Excellent copywriting skills and proficiency in crafting engaging content
• Strong organizational skills and the ability to manage multiple projects simultaneously
• Demonstrated ability to see a project through from concept to completion
• Passion for and understanding of Grindr and the LGBTQ+ community it serves is a must
• A voracious appetite for pop culture and a strong sense of what’s happening
  

What you'll love about us

• Mission and Impact: Grindr is the world-leading LGBTQ social networking service. Your role will impact the lives of millions of LGBTQ people around the world
• Multiple Locations: We currently have offices in LA, NYC, and Chicago, and are hiring someone for this role to be based ideally in Los Angeles
• Family Insurance: Insurance premium coverage for health, dental, and vision for you and partial coverage for your dependents
• Retirement Savings: Generous 401K plan with 6% match and immediate vest in the US
• Compensation: Industry-competitive compensation and eligibility for company bonus and equity programs
• Queer-Inclusive Benefits: Industry-leading gender-affirming offerings with up to 90% cost coverage, access to Included Health, monthly stipends for HRT, and more
• Additional Benefits: Flexible vacation policy, monthly stipends for cell phone, internet, wellness, and food, one-time home-office setup stipend, and company-sponsored events

About Grindr

Grindr is the world’s largest dating app for gay, bi, trans, and queer people. With around 13 million monthly active users, Grindr has become a fundamental part of the global LGBTQ community, and we take pride in empowering our users to connect, express themselves, and discover the queer world around them.

Our next evolution is underway as a newly public company looking to expand and continue to build meaningful experiences for our users. From social issues to original content, we’re blazing innovative paths with impact for our community, all while leveraging the latest tech stacks and striving for engineering excellence. At the heart of our work in this new chapter is a shared set of core values: openness and exploration, a bias for acti