Sr. Marketing Manager, CTS

 

Dentsply Sirona is the world’s largest manufacturer of professional dental products and technologies, with a 130-year history of innovation and service to the dental industry and patients worldwide. Dentsply Sirona develops, manufactures, and markets a comprehensive solutions offering including dental and oral health products as well as other consumable medical devices under a strong portfolio of world class brands. Dentsply Sirona’s products provide innovative, high-quality and effective solutions to advance patient care and deliver better and safer dentistry. Dentsply Sirona’s global headquarters is located in Charlotte, North Carolina. The company’s shares are listed in the United States on NASDAQ under the symbol XRAY.

 

Bringing out the best in people

 

As advanced as dentistry is today, we are dedicated to making it even better. Our people have a passion for innovation and are committed to applying it to improve dental care. We live and breathe high performance, working as one global team, bringing out the best in each other for the benefit of dental patients, and the professionals who serve them. If you want to grow and develop as a part of a team that is shaping an industry, then we’re looking for the best to join us.

 

Working at Dentsply Sirona you are able to:

 

Develop faster - with our commitment to the best professional development.

 

Perform better - as part of a high-performance, empowering culture.

 

Shape an industry - with a market leader that continues to drive innovation.

 

Make a difference -by helping improve oral health worldwide.  

 

 

Senior Marketing Manager – CTS Portfolio (North America)

 

Role Purpose

 

The Senior Marketing Manager – CTS is responsible for leading downstream marketing execution for the CTS (Connected Technology Solutions) portfolio across North America, translating enterprise and GBU strategy into coordinated, high‑quality commercial execution. This role owns pricing and promotions execution, campaigns, launches, and field activation for CTS, and leads a team of Marketing Managers aligned to CTS sub‑portfolios (e.g., CAD/CAM, Imaging, IOS, DS Core). The Sr. Marketing Manager serves as the primary CTS execution partner to GBU, Sales, Commercial Operations, and the NA Marketing Director.

 

This role requires you to live in Charlotte, NC or the surrounding area. If you are not currently located there, you must be willing to relocate.  

Scope & Leadership Accountability

• Owns NA downstream marketing execution for the CTS portfolio
• Leads and develops CTS Marketing Managers, including roles aligned to:
• CAD/CAM
• IOS
• Imaging
• DS Core
• Accountable for consistency, prioritization, and execution quality across all CTS downstream activities
• Acts as the single point of accountability for CTS marketing delivery and performance in North America

Key Responsibilities

1. CTS Downstream Marketing Leadership

• Translate enterprise and GBU CTS strategy into clear downstream execution plans
• Define priorities across pricing, promotions, campaigns, and launches for CTS
• Ensure alignment of CTS execution with NA commercial priorities and capacity

Leadership Expectation:
Balances speed, rigor, and scale across a complex, multi‑product portfolio.

2. Pricing, Promotions & Commercial Programs (CTS)

• Lead regional execution of CTS pricing, incentives, and promotional programs
• Partner with Commercial Operations and Finance to ensure:
• Clear guardrails
• Accurate execution
• Consistent field and dealer communication
• Oversee promotional calendars and sequencing across CTS sub‑portfolios
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