VP, HCM Ecosystem

About Us:

DailyPay, Inc. is transforming the way people get paid. As the industry’s leading on-demand pay solution, DailyPay uses an award-winning technology platform to help America’s top employers build stronger relationships with their employees. This voluntary employee benefit enables workers everywhere to feel more motivated to work harder and stay longer on the job, while supporting their financial well-being outside of the workplace.

DailyPay is headquartered in New York City, with operations throughout the United States as well as in Belfast. For more information, visit DailyPay's Press Center.

The Role:

DailyPay is seeking a Strategic Partnerships Manager to drive the growth and success of our Earned Wage Access (EWA) product through HCM technology partnerships. This role is critical in expanding, deepening, and optimizing relationships with HRIS, payroll, benefits, workforce management, and time & attendance providers, ensuring seamless integration and revenue acceleration across the ecosystem.

The ideal candidate is a strategic operator, growth driver, and relationship builder, experienced in partner management, GTM execution, and scaling B2B technology partnerships. This role will collaborate cross-functionally with business development, sales, marketing, enablement, and product teams to drive partner engagement, maximize revenue opportunities, and optimize the full partner lifecycle from Referral to Fully Embedded agreements.

How You Will Make an Impact:

 

Expand and Deepen HCM Technology Partnerships

• Develop and execute targeted growth strategies to expand the number of referring contacts within partner organizations, ensuring broader partner engagement and higher lead generation.
• Upgrade and strengthen partnerships by converting referral partners into fully embedded technical partners, delivering seamless integrations that enhance customer experience and drive adoption.
• Collaborate closely with Business Development to ensure smooth commercial execution of upgraded partnerships, aligning technical and go-to-market strategies for maximum impact.
• Engage strategically with key HCM ecosystem players—including payroll, benefits, HRIS, and time & attendance platforms—to explore deeper integrations, co-innovation opportunities, and enhanced joint value propositions.

 

Maximize Revenue Growth Through Partner Channels

• Drive measurable revenue impact by significantly increasing the number of qualified opportunities generated from partner channels, ensuring a steady pipeline of high-quality leads.
  
• Launch and execute joint go-to-market (GTM) campaigns in collaboration with marketing and sales teams, leveraging co-branded content, webinars, and account-based marketing initiatives to accelerate partner-led demand generation.
• Optimize channel performance by increasing the average number of employees per partner utilizing Earned Wage Access (EWA) and additional DailyPay services, enhancing customer retention and long-term value.
  
• Establish a repeatable, scalable playbook for driving revenue across different partner tiers, incorporating best practices from high-performing partnerships to streamline onboarding, enablement, and growth strategies.

 

Reporting, Performance Tracking, and Optimization

• Monitor and report on key performance indicators (KPIs) aligned with OKRs, providing insights and recommendations to leadership.
  
• Analyze partner performance data to identify trends, revenue drivers, and areas for improvement.
  
• Leverage insights to refine partnership strategies, pricing models, and engagement approaches to ensure continuous optimization.

 

Collaborate with Channel Marketing and Enablement

• Work closely with the channel marketing team to develop and launch co-branded campaigns, sales collateral, and content that enhance partner success.
  
• Partner with channel enablement teams to create training programs, certification pathways, and enablement resources that drive adoption and advocacy.
  
• Regularly capture and communicate partner feedback to refine messaging, GTM strategies, and partner tools.
  
• Measure the effectiveness of marketing and enablement efforts, ensuring alignment with partnership goals and recommending strategic enhancements.

 

Identify and Cultivate New Business Development Opportunities

• Expand the HCM ecosystem footprint by identif