Media Manager, New Stream Media

Company Description

*PLEASE NOTE: This position involves occasional company-funded travel to Iowa for in-person client meetings. We welcome remote candidates who reside within the U.S. that are able to work CST hours.*

Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency's heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 9,600+ employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the US, EMEA, and APAC. In 2016, the agency joined dentsu. For more information, contact Merkle at 1-877-9-Merkle or visit www.merkleinc.com.    

We are champions for meaningful progress, and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding, and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all. Merkle is an agency of dentsu.  

Job Description

As a Manager within Merkle's New Stream Media capability, you will be responsible for the day-to-day coordination, execution, and management of media of one of our Retail Media Network clients. You will use your background in eRetail, shopper marketing, and/or CPG, to consult with our client, vendors, suppliers, and CPGs to develop a full media journey both onsite and offsite. You will develop and maintain an intimate knowledge of client businesses and ensure all client media requirements are executed in a timely and accurate manner.
 

Responsibilities:

• Lead and develop media plan & activation strategy process in coordination with Sr. Program Lead
• Implement retail media business KPIs into Omni-Channel media plans in coordination with monetizing lead
• Continually learn about the latest trends in retail media, eRetail and shopper marketing
• Build training materials and best practice documentation
• Coordinate assets and tags with vendors to ensure campaigns are delivering against KPIs
• Oversee client pacing & performance across a digital media portfolio
• Consult and work with other cross-channel leaders for seamless execution across programmatic, paid social, and onsite
• Report to an Associate Director of New Stream Media

Qualifications

• 3+ years’ experience in the digital media buying and planning space and/or activation
• Programmatic (such as DV360 or Trade Desk) or social media experience required
• Experience with Criteo, PromoteIQ, CitrusAd, or Instacart is a plus
• Understanding of digital media channels - programmatic, paid social, paid search
• Understanding of the digital media landscape with a focus on shopper marketing, eRetail, or retail media networks
• Client-facing experience and experience training others
• Bachelor's degree from an accredited college or university
• Well-versed in the Microsoft Office suite specifically, Excel and PowerPoint
• Professional client communication, both written and verbal

Additional Information

The anticipated salary range for this position is  $68,000-$106,000. Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography.  A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com   

Employees from diverse or underrepresented backgrounds encouraged to apply.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information,