Marketing Research - 2024 Summer Internship Program

Company Description

We help the world see new possibilities and inspire change for better tomorrows. Our analytic solutions bridge content, data, and analytics to help business, people, and society become stronger, more resilient, and sustainable.

Job Description

Verisk‘s Summer Internship Program is designed to provide you with real work experience, professional development, and networking opportunities. This is a full-time (40 hours/ week) paid internship program spanning ten weeks from June through August 2024. Participation in the internship program requires that you are located near your assigned office as the program is a hybrid work schedule, requiring you to be in the office at least 2 days per week.

Verisk Marketing Solutions is a division of Verisk focused on helping marketers and platform partners maintain a complete picture of consumer profiles and in-market behavior, so they can personalize interactions aimed at engaging the right person, with the right message, at the right time — all of which is compliant with state and federal rules for permissible collection and use of consumer data and right to opt-out.

As a Marketing Research Intern, you will support the Commercial and Operations teams with various on-going and one-time projects.  These projects have a significant impact on our business functions, both large and small in scale.  In this role, you will be exposed to various departments and functions within Verisk Marketing Solutions, providing the Marketing Research Intern access to experience and grow their professional network.

Responsibilities:

Collaborate with the Operations team on projects utilizing Salesforce.com:

• Assist in data entry, maintenance, and cleanup within Salesforce.com.

• Support the team in generating reports and analyzing data to aid in decision-making processes.

Work closely with the Marketing team on various initiatives:

• Assist in tracking key performance indicators (KPIs) to measure the effectiveness of marketing campaigns.

• Aid in registration and lead reconciliation for Tradeshows, Conferences, and Webinars.

• Support the team in analyzing marketing data and providing insights for optimization

Partner with Operations to support the sales team:

• Assist in identifying prospects and creating target lists for sales representatives.

• Conduct research on potential clients and provide relevant information to the sales team.

• Collaborate with Operations to streamline lead management and tracking processes

Generate regular and ad-hoc status reports for key stakeholders:

• Utilize data analysis skills to gather and interpret relevant information.

• Communicate results effectively through visually appealing and concise reports.

• Ensure timely and accurate delivery of reports to key stakeholders.

Qualifications

Requirements:

• Education Focus: Business, Math, Marketing, Economics or other research-related majors preferred
• Experience in using Microsoft Office Suite (Word, Excel, PowerPoint)

Knowledge, Skills & Abilities:

• Excellent written and verbal communication skills
• Detail-oriented and able to manage multiple tasks effectively
• Ability to prioritize and communicate needs in a clear, and timely, fashion
• Strong Microsoft Excel skills
• Self-driven and intellectually curious

The Internship Program is not eligible for work visa sponsorship.  If you will require work visa sponsorship (e.g., H1-B visa)” after completing your degree, you do not meet the basic requirements of the summer intern role.

Additional Information

In 2022, Verisk received Great Place to Work® Certification for our outstanding workplace culture for the sixth year in a row and second-time certification in the UK, Spain, and India. We’re also one of the 38 companies on the UK’s Best Workplaces™ list and one of 18 companies on Spain’s Best Workplaces™ list.

For over fifty years and through innovation, interpretation, and professional insight, Verisk has replaced uncertainty with precision to unlock opportunities that deliver significant and demonstrable impact. From our historic roots in risk assessment, we’ve grown to provide analytic insights that help transform industries focused on some of the world’s most critical areas. Today, the insurance industry relies on Verisk to be, and to make the world, more productive, resilient, and sustainable.

Verisk works in collaboration with our customers and at the intersection of people, data, and advanced technologies. Through proprietary platformed analytics, advanced modeling, and interpretation, we deliver immediate and sustained