Capgemini Invent, Director - Customer Analytics
CapgeminiAbout the role
Description
Can be based out of Chicago, Atlanta, New York City, San Francisco
At Capgemini Invent, we believe in helping clients get the future they want. As inventive transformation consultants, we blend our strategic, creative, and scientific capabilities, collaborating closely with clients to deliver cutting-edge solutions. Join us to drive transformation tailored to our clients’ challenges of today and tomorrow. Informed and validated by science and data. Superpowered by creativity and design. All underpinned by technology created with purpose.
YOUR ROLE
As a Director of Customer Analytics in the Data Driven Transformation Practice of Capgemini Invent, you will help clients across sectors and industries transform and improve their operations by leveraging data for transformative insights in customer, digital and marketing strategies. You will guide the development of innovative data-driven solutions and AI/ML use cases. You will provide supervision and hands-on delivery support — advising our clients and consultants on solution approach, design, implementation, and roll-out.
- Drive Customer Analytics deals, locating and cultivating opportunities for improvement and business growth within customer analytics domains.
- Provide strategic leadership to guide the company's direction, aligning business goals with market opportunities and ensuring long-term growth and success.
- Define and oversee data/AI analytics solution approaches and technical designs, providing guidance on development, testing, and deployment in areas such as customer insight generation, digital customer journey optimization, and marketing and campaign effectiveness.
- Strengthen the company's brand presence and thought leadership in the customer analytics space, positioning the company as a trusted leader in innovative solutions.
- Lead the development of assets and frameworks for selling and delivering Customer Insight solutions, streamlining service offerings and enhancing go-to-market strategies.
- Build client trust through close collaboration, driving projects and managing risks
YOUR PROFILE
- Proven experience working in the consulting industry, driving customer analytics advisory and technical solutions.
- Focus Areas: Customer Insights, Digital Customer Journey Optimization, and Marketing and Campaign Effectiveness
- Industries: Consumer Products and Retail, MALS (Manufacturing, Automotive and Life Sciences), or Energy & Utilities.
- Experience with integrating customer data from multiple sources, such as CRM systems, marketing automation platforms, and third-party databases, to create a comprehensive customer view.
- Strong understanding of the value of data, with experience in processing behavioral and transactional data from various sources, applying predictive analytics, machine learning, and AI to improve customer insights, personalization, and retention strategies.
- Ability to identify opportunities for process and technology improvement, defining data-driven use cases and creating associated business cases
- Experience facilitating dynamic workshops with clients to identify pain-points, desires, current state, solution paths, solution designs, etc.
Education: Advanced Degree, M.S. or MBA with STEM background
Life at Capgemini
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