Senior Business Product Manager, Workflow Automation & Operations

Senior Business Product Manager, Workflow Automation & Operations

Why Genentech

​​​​​​​We’re passionate about delivering on Our Promise to improve the lives of patients and create healthier communities for all. We foster a culture of inclusivity, integrity and creativity while boldly pursuing answers to the world’s most complex health challenges and transforming society.

Who We Are

Digital Experience is shaping the future of how Genentech connects with our patients and customers by harnessing the power of digital innovation and human-centered design. As healthcare evolves, we are bold in our approach – leveraging cutting edge AI, advanced digital engagement, end-to-end content management, and omnichannel technologies and operations to create seamless, personalized, and meaningful experiences for our patients and customers. This is your opportunity to lead transformative change, integrating advanced technology with strategic vision to drive impact at scale. If you are passionate about redefining the healthcare experiences and building something extraordinary, we want you on this journey. Let’s redefine what’s possible together!

This combined team, in collaboration with key partners, builds solutions to serve Marketing, Customer Engagement, Medical Affairs, Public Affairs & Access (“CMG”), and other patient- and customer-facing teams across CMG to shape and drive a seamless, consistent, meaningful, and compliant experience for patients and customers across our interactions. The team is specifically accountable for:

• Defining omnichannel solutions, shaping engagement strategies, designing, operationalizing, and producing seamless, consistent & meaningful patient and customer experiences.

• Accelerating, connecting, and enabling the development of digital solutions that enhance the patient and customer experience across CMG.

• Advancing the mission of seamless, consistent & meaningful patient and customer experiences that maximize patient impact while keeping compliance at the forefront.

Job Summary

The Senior Business Product Manager, Workflow Automation & Operations will own the strategy, development, and continuous improvement of our internal operational products. You will be responsible for transforming business processes by leveraging technology and automation to enhance efficiency, readiness, and scalability. In close partnership with Business Product Owners and Technical Product Managers, you will define the product roadmap, champion user needs, and drive the successful adoption of new features and tools. The ideal candidate is a strategic systems-thinker who excels at translating complex business needs into elegant, automated solutions.

Key Responsibilities:

• Product Strategy & Roadmap Management:

  • Develop and execute a strategic product roadmap for workflow automation and operational tools, aligning with enterprise objectives and technical feasibility.

  • Define business requirements, prioritize features, and manage the entire product lifecycle from ideation to end-of-life.

  • Champion the product vision and value proposition to senior leadership and stakeholders across the organization.

• Process Optimization & Automation:

  • Lead initiatives to identify, analyze, and re-engineer business processes, leveraging automation to increase efficiency and scalability.

  • Drive the enterprise-wide adoption and standardization of work management and automation tools, establishing best practices and governance.

  • Utilize data and insights from operational systems to identify opportunities for continuous process improvement and measure business impact.

• Stakeholder Collaboration & User Advocacy:

  • Serve as the primary liaison between business stakeholders, technical teams, and the end-user community.

  • Act as the voice of the user by gathering insights, feedback, and feature requests to ensure product solutions are intuitive and meet user expectations.

  • Collaborate with cross-functional partners, including IT, Customer Experience, and Digital Operations, to ensure seamless product integration and execution.

• Product Delivery & Governance:

  • Oversee the end-to-end delivery cycle, including defining user acceptance criteria, leading User Acceptance Testing (UAT), and managing successful feature rollouts.

    <