Who We Are

Join a team that puts its People First! Since 1889, First American (NYSE: FAF) has held an unwavering belief in its people. They are passionate about what they do, and we are equally passionate about fostering an environment where all feel welcome, supported, and empowered to be innovative and reach their full potential. Our inclusive, people-first culture has earned our company numerous accolades, including being named to the Fortune 100 Best Companies to Work For® list for ten consecutive years. We have also earned awards as a best place to work for women, diversity and LGBTQ+ employees, and have been included on more than 50 regional best places to work lists. First American will always strive to be a great place to work, for all. For more information, please visit www.careers.firstam.com.

What We Do

** Remote Work Welcome**

Join the ranks of visionary technology leaders at First American's—where history meets innovation, and tradition fuels transformation. As a Senior Business Systems Analyst, you'll be more than a technological leader; you'll be a steward of a legacy that stretches back to 1889.

The Senior Business Systems Analyst, supporting the Direct Division, plays a key role supporting product strategy with business objectives and evolving customer needs. This role focuses on enhancing the capabilities for sales and marketing through automation, personalization, and customer journey optimization powered by Salesforce. The role will work closely with cross-functional teams, including data, enterprise integrations, and business operations supporting product and technical leaders to prioritize features and improvements that drive efficiency, engagement, and measurable business results.

We're not just seeking a technical expert; we're in search of a change agent. Your blueprint will craft an end-to-end sales and marketing process that nurtures desired behaviors and delivers tangible results. Your insights will build trust in Salesforce, enabling our sales and marketing teams to meet ever-evolving demands. Your strategies will be the foundation of a new operating model—bridging people, process, and technology to create a seamlessly integrated sales and marketing organization.

What You’ll Do 

• Collaborate with stakeholders to capture, identify, and prioritize business requirements for solutions.  

• Create comprehensive documentation including requirements, design specifications, and user guides supporting complete business processes.  

• Collaborate closely with cross-functional teams such as data, analytics, security, and DevOps enterprise standards are adhered to.  

• Continuously conduct business process evaluations and maintain system documentation.  

• Support scalable technical solutions with the configuration before code mindset.  

• Configure and customize Salesforce Financial Service Cloud to meet evolving needs.   

• Support Salesforce and other Salesforce product implementation projects from initiation through to deployment and post-launch.  

• Support system performance monitoring, proactively addressing issues, and iterating on solutions based on user feedback.  

• Stay updated with Salesforce releases and industry trends and recommend improvements to optimize Salesforce functionality and processes. 

What You'll Bring 

• A minimum of 3+ years of Salesforce experience bringing Salesforce solutions to market from design to implementation.  

• 3+ years of experience in solutioning Marketing Cloud, Sales Cloud, and Service Cloud.  

• Deep understanding of Salesforce capabilities, including configuration, customization, and integration.  

• Strong proficiency in business analysis techniques such as requirements gathering, process mapping, gap analysis, and stakeholder management. This involves the ability to translate business requirements into Salesforce solutions effectively with a high proficiency in writing requirements and user stories.  

• Complex problems that require innovative solutions. Experience in troubleshooting, identifying root causes, and proposing effective resolutions is essential.  

• Proficiency in SFDC Toolkit: Flows, Validation Rules, OmniStudio, and custom metadata with strong hands-on experience in technical configuration.  

• Salesforce Administrator, Salesforce Marketing Cloud Admin, and Salesforce Business Analyst Certifications are preferred.  

• Experience with the following Salesforce solutions is strongly desired: Financ