Marketing Manager, US Biosurgery
Johnson & JohnsonAbout the role
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com
Job Function:
MarketingJob Sub Function:
Product ManagementJob Category:
ProfessionalAll Job Posting Locations:
Raritan, New Jersey, United States of AmericaJob Description:
Johnson & Johnson is currently recruiting for a Marketing Manager, SURGICEL™ Powder, to join our Biosurgery group within the MedTech Surgery business based in Raritan, NJ.
Fueled by innovation at the intersection of biology and technology, we’re developing the next generation of smarter, less invasive, more personalized treatments.
Are you passionate about improving and expanding the possibilities of surgery? Ready to join a team that’s reimagining how we heal? Our Surgery team will give you the chance to deliver surgical technologies and solutions to surgeons and healthcare professionals around the world. Your contributions will help effectively treat some of the world’s most prevalent conditions such as obesity, cardiovascular disease and cancer. Patients are waiting.
Your unique talents will help patients on their journey to wellness. Learn more at https://www.jnj.com/medtech
Position Overview:
The Marketing Manager will be responsible for critical aspects of portfolio strategy and brand management of the SURGICEL™ Powder business in the US market. They will develop and implement business growth strategies and key commercialization tactics for the product.
This individual will be part of a dynamic portfolio team with responsibility for driving alignment and execution of cross functional partners to deliver strategy, execute the tactical plan, and achieve business objectives. They will be responsible for end-to-end brand management responsibilities to ensure the long-term health and success of the portfolio.
Key Responsibilities:
Develop and implement brand strategy for the SURGICEL™ Powder portfolio, including value proposition, segmentation/targeting/positioning, portfolio strategy, messaging, and pricing
Create and execute promotional programs to deliver business objectives, including professional education, selling initiatives, contracting solutions, conventions, digital strategy and media plan development
Collaborate and support the Field Sales Organization by fostering strong relationships and delivering essential sales enablement tools, training, and educational resources to drive mutual success.
Partner with key functional partners, including Sales, Prof Ed, Comm Ed, GSM, Commercial Operations, Supply Chain, and Finance to ensure alignment to strategy and to enable execution of critical business initiatives
Engage with customers, KOLs, and other external partners to understand critical needs that will inform brand strategy and commercial execution
Monitor and control budget to assess promotional effectiveness. Work productively with external agencies and cross functional groups within the organization.
Deliver financial business plan objectives, including revenue, share, and pricing commitments
Ensure applicable company compliance with all relevant regional requirements, company regulations, policies and procedures.
Qualifications:
A minimum of a bachelor’s degree is required
An advanced degree is preferred
A minimum of 6 years relevant business experience is required
Marketing experience is preferred
Sales experience is preferred
Demonstrated analytical strength is required
Demonstrated strategic thinking is required
Biosurgery and Hemostats expertise preferred.
Medical Device or healthcare industry knowledge is required
Strategic thinking, the ability to collaborate and challenge the status quo is required
Ability to build leadership relationships and influence in a highly matrixed organization is requir
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