Senior eCommerce Category Manager- Walmart

Job Description

The Senior eCommerce Category Manager role will be responsible for leveraging data and insights to deliver eCom category strategy that will enable both category and KHC financial growth goals with Walmart. This role will act as the trusted Digital expert for WMT site merch and eCom team, influencing digital shelf fundamentals, search, and online merchandising to drive holistic category strategy across digital touchpoints. 

Essential Functions & Responsibilities  

• Act as the Digital Category Expert and trusted Advisor partner to WMT site merch and merchants to support strategic business and site planning, enabling eCom goals of topline sales growth, online penetration, and category share targets for top categories 

• Provide objective, comprehensive, consumer-based insights and actionable recommendations utilizing tools such as retailer data, internal/syndicated data sources, digital search and site analytics tools, and shopper insights. Examples include Luminate, Digital Landscapes, Madrid, Circana IRI eMarket Insights, Numerator, Flywheel toolset, and instore execution opportunities 

• Lead team to deliver site merch strategy and executional elements such as macro site planning and features, digital food aisle merchandising and wireframes, paid and organic search standards, tentpole hubs and pinning (e.g., back to school), and beyond 

• Collaborate horizontally and vertically with both internal and external stakeholders across multiple functions (merchants, site merchandising, etc.) to align and successfully execute digital category initiatives 

• Identify white space digital opportunities to proactively uncover potential growth areas for both the category and KHC, sell in via advanced storytelling skills by leveraging tools such as Mekko PPT Charts, PowerBI (Create Dashboards), PowerBI (Consume Dashboards), Tableau (Create Dashboards), and Excel 

Expected Experience & Required Skills 

• Highly analytical - ability to leverage data sources such as retailer data, internal/syndicated data sources, digital search and site analytics tools, and shopper insights (e.g., Scintilla, Digital Landscapes, Madrid, Circana IRI eMarket Insights, Numerator) 

• Strong storytelling ability through strategic use of visual tools such as PowerPoint and Mekko and a customer mindset presentation style 

• Strong problem solving and analytical skills, as well as intellectual curiosity, with a proven ability to work on multiple assignments and prioritize 

• Ability to thrive in ambiguity with a self-starter, proactive mindset, working to continuously create and define the future of digital category management 

• Strong people and leadership skills, ability to influence and drive change management 

Work Environment & Schedule 

This position is considered a ​Normal office environment with limited travel or visits to external locations; offices are open workspaces​ Additionally, this role requires ​​work a salaried, exempt schedule to best execute against customer and internal expectations​.​  

Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz’ strategy and values.

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