Affiliate Marketing Manager - Gaming

About Quidax

Quidax is where crypto meets limitless possibilities. We’re making digital asset access effortless for individuals, businesses, and fintechs in Africa. Our goal? Providing real value for our customers while driving the future of Finance.

About the Role

The Affiliate Manager is a growth driver at Quidax, building and nurturing partnerships that drive trading volume and increased brand awareness. The role directly translates into acquiring the right customers and increasing our revenue. 

What You’ll Be Owning

Affiliate Program Strategy & User Acquisition

• Skill Transfer Strategy: Translate proven high-volume user acquisition playbooks from the gaming industry into a best-in-class strategy for the crypto market.

• Targeted Growth: Develop and execute an affiliate strategy focused on acquiring users who are crypto-interested and active traders.

• Program Excellence: Make our affiliate program the gold standard in crypto, known for being super fair and driving massive growth through awesome, performance-driven partnerships.

Partner Sourcing & Management

• Network Expansion: Rapidly identify and onboard high-potential affiliates and groups who have a proven track record in driving digital adoption and engaged users (whether from the crypto, finance, or gaming spaces).

• Gaming Expertise Leverage: Use your existing knowledge and connections with digital content creators, publishers, and communities (especially those with a gaming background) to expand our network beyond traditional crypto circles.

• Tailored Success: Provide affiliates with tailored offers and incentives to share with their communities, ensuring they are set up for success and can effectively promote Quidax.

Performance Analysis & Optimization

• Data-Driven Decisions: Dive deep into affiliate performance data, specifically tracking the quality, conversion, and trading activity of acquired users.

• Continuous Improvement: Develop and implement continuous optimization cycles, using data insights to refine campaigns, offers, and partner strategies, aiming for a significant increase in the overall channel conversion and ROI.

• Reporting: Become the go-to person for all affiliate data, providing deep-dive reports that pinpoint growth opportunities and contribute to an increase in overall channel ROI, directly from your insights.

Biggest Challenges You’ll Tackle

• Identifying High-Quality Affiliates: Finding partners who not only bring in sign-ups but also attract active traders who generate sustainable revenue.

• Staying Cutting-Edge: Ensuring our affiliate program isn't just "good enough" but is constantly ahead of the curve and fiercely competitive in the rapidly evolving crypto space.

• Maintaining Engagement: Keeping affiliates motivated and driving results consistently, even during market fluctuations.

• Combating Fraud: You'll be constantly on guard, battling fraud to protect payouts and keep the program clean.

Requirements

Who We’re Looking For

• Proven Gaming Background is Key: You must have strong, demonstrable experience managing affiliate programs, user acquisition, or performance marketing within the gaming industry. You know how to acquire and manage high-volume, digitally savvy audiences.

• Business Acumen: You know your way around business metr